Director, Media Operations & Partnerships

Media Engagement Management: 

• Develop and maintain Kenvue’s media engagement model with global, regional and local stakeholders, ensuring alignment with business objectives and stakeholder needs. 

• Oversee the management of engagement venues, partnership KPIs, and overall media stakeholder satisfaction. 

• Establish a clear governance structure and decision-making process for partnership KPIs, ensuring accountability and timely alignment among stakeholders. 

• Develop a process for proactively identifying and resolving internal alignment issues that may impact local market compliance, ensuring that these are addressed collaboratively with the agency. 

• Regularly assess and enhance stakeholder requirements to maximize satisfaction and local media performance. 

Partnership Strategy with External Media Agencies & Media Partners: 

• Define the strategic scope for external media agencies, ensuring alignment with global-to-local requirements and market dynamics. 

• Collaborate with media agencies to manage overall media capability requirements that drive effectiveness, efficiency and/or relevance in market execution 

• Ensure agency requirements are aligned with the objectives of the Global Brand Strategy Team balancing operational KPIs with business metrics and fostering close collaboration with the BDT 

• Collaborate with media & creative agencies on the development, implementation and governance of the new operating model and global workflows 

• Monitor agency performance against established KPIs and provide guidance to enhance effectiveness. 

• Establish a centralized, data-driven system for tracking agency performance against KPIs, leveraging both agency and client data to provide a holistic view of performance and identify areas for improvement. 

• Lead the development and execution of media requirements for global JBPs with key media power partners to maximize collaboration and resource sharing. Integrate as required with media, creative, tech/data and other collaborators on partnerships. 

Global Learning Agenda and Best Practices: 

• Manage the global learning agenda for media operations, facilitating continuous improvement and innovation within the organization. 

• Ensure that the global learning agenda is integrated with local market initiatives and brand/campaign work, fostering a culture of knowledge sharing and collaboration. 

• Establish and curate a repository of best practices, case studies, and insights to share across teams. 

• Design and implement training programs to enhance the media capabilities of internal teams, fostering a culture of learning and development. 

What we are looking for 

Required Qualifications 

• Bachelor's degree in Marketing, Advertising, Communications, or related field 

• Minimum of 10 years of experience in media (either specialist/COE, or within brand planning, or at agency/media vendor) 

• Experience managing agency scope development, as a collaborative process with curating internal requirements and with agency partners to maximize shared value 

• Experience building internal global-to-local engagement model, aligned to a common global roadmap and local requirements 

• Strong leadership abilities to effectively manage a team and collaborate with stakeholders 

• Excellent strategic thinking and analytical skills, with the ability to translate complex insights into actionable strategies. 

• Outstanding communication and interpersonal skills, with a proven ability to collaborate effectively across diverse teams and stakeholders. 

• Experience managing global initiatives and working effectively with external agencies. 

• Proficiency in media measurement tools and analytics platforms. 

Desired Qualifications 

• Experience leading global, regional, or local media planning processes, either internal or at an agency 

• Minimum of 5 years of media planning experience (strategy, tools, metrics, outcomes)

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