Assistant brand manager

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Location:

Work Location:

What you will do

Job Justification

The Associate Brand Manager will support the overall mega brand management and Retail business tracking of the Motrin brand, with a strong focus on mega brand communication and end-to-end management of the Fever Patch subline. This role will work closely with cross-functional teams and O2O partners in daily work.

Key Responsibilities

1.       Mega Brand Communication & Integrated Marketing Communications (IMC)

o   Support mega brand communication strategy and develop full-funnel IMC plans across key moments and platforms to strengthen brand equity.

o   Coordinate with internal stakeholders and agencies (creative, media, digital/social) to ensure brand assets high quality, on-time delivery and execution.

2.       End-to-End (E2E) Management of Fever Patch

o   Own E2E patch product management from strategy and annual plan to in-market execution and lead cross-functional collaboration.

o   Monitor business performance and consumer/competitive trends, identifying opportunities and action plans to accelerate growth.

3.       OTC Product and Business Management

o   Support Motrin OTC product management (SKU maintenance, claims/artwork updates) and cross-functional alignment to ensure smooth delivery.

o   Budget management: own marketing budget planning, allocation, PO/PR processing, and tracking to ensure on-time budget utilization.

o   Regular business and product performance tracking to enable decision-making.

o   Collaborate with O2O team for new growth projects and strengthen execution excellence.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.