Associate Director, Health Care Professional Analytics

Associate Director, Health Care Professional Analytics

Was wir tun

Bei Kenvue erkennen wir die außergewöhnliche Kraft der täglichen Pflege. Aufbauend auf über einem Jahrhundert Tradition und verwurzelt in der Wissenschaft, sind wir das Haus der ikonischen Marken - darunter NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE®, JOHNSON'S® und BAND-AID®, die Sie bereits kennen und lieben. Wissenschaft ist unsere Leidenschaft; Fürsorge ist unser Talent.

Wer wir sind

Unser globales Team besteht aus ~ 22.000 brillanten Mitarbeitern mit einer Arbeitsplatzkultur, in der jede Stimme zählt und jeder Beitrag geschätzt wird. Wir sind leidenschaftlich an Erkenntnissen interessiert, Innovation und dem Engagement, unseren Kunden die besten Produkte zu liefern. Mit Fachwissen und Einfühlungsvermögen bedeutet ein Kenvuer zu sein, die Macht zu haben, jeden Tag Millionen von Menschen zu beeinflussen. Wir stellen den Menschen an die erste Stelle, kümmern uns leidenschaftlich, gewinnen Vertrauen in der Wissenschaft und lösen Lösungen mit Mut – und haben brillante Möglichkeiten, die auf Sie warten! Gestalten Sie mit uns unsere Zukunft – und Ihre. Für weitere Informationen, klicken Sie auf hier.

Rollenberichte an:

Director 1, Digital Marketing Management

Ort:

North America, United States, New Jersey, Summit

Arbeitsort:

Hybrid

Was Sie tun werden

The Associate Director, Health Care Professionals Analytics is a senior analytics leader responsible for driving data‑backed decision making across Kenvue’s healthcare professional (HCP) ecosystem in the United States. This role sits at the intersection of professional advocacy, scientific engagement and commercial growth, ensuring that HCP investments are measurable, optimized and meaningfully connected to brand outcomes.
 

Key Responsibilities:

HCP Analytics Strategy & Leadership

• Own the US HCP analytics strategy, translating professional engagement data into insights that shape brand, advocacy and growth strategies
• Act as a strategic thought partner to brand, medical, media and commercial leaders on how best to engage key HCP audiences
• Ensure HCP insights are integrated into broader business planning and go-to-market execution

HCP Segmentation, Targeting & Engagement

• Lead development of data‑driven segmentation, prioritization and tiering models for key HCP types (e.g., dermatologists, pediatricians, dentists)
• Analyze and optimize engagement strategies across field, digital, hybrid and peer‑to‑peer channels
• Evaluate differences in behavior and influence across HCP sub‑segments (e.g., high‑volume versus community dermatologists, general versus pediatric dentists)

Advocacy, Education & Scientific Impact Measurement

• Measure effectiveness of HCP education, scientific exchange and endorsement initiatives
• Partner with medical affairs to align analytics with evidence‑based storytelling, continuing medical education initiatives and congress activations
• Quantify how HCP advocacy impacts brand credibility, professional recommendation and downstream consumer behavior

Performance Management, KPIs & ROI

• Define and maintain HCP‑specific KPIs across reach, engagement quality, frequency and business impact
• Lead ROI and optimization analyses across HCP investments, identifying where to scale, refine or stop activity
• Build transparent dashboards that enable leaders to quickly understand HCP performance across brands and categories

Integration with Media, Digital & Commerce Analytics

• Collaborate with media and digital teams to embed HCP insights into audience strategy, media optimization and connected journeys
• Assess how HCP engagement influences digital discovery, consideration, content engagement and conversion
• Support cross‑brand efforts by identifying scalable HCP strategies and analytics frameworks

Data, Tools & Ways of Working

• Partner with data science, tech and external vendors to ensure high‑quality, HCP data, compliant data usage and scalable tools
• Standardize methodologies and measurement approaches across brands and HCP types
• Identify opportunities to leverage automation, advanced analytics and AI‑enabled insights to improve speed and precision

Collaboration & Capability Building

• Serve as a trusted analytics advisor to senior stakeholders across brand, medical and commercial teams
• Mentor and develop analytics talent, strengthening HCP analytics capability across the organization
• Promote a culture of accountability, continuous improvement and data‑driven mindset

What we are looking for

Required Qualifications:

• Bachelor’s degree or equivalent in a relevant field such as Analytics, Business, Marketing Research or a related field
• A minimum of 8–10+ years of experience in analytics, insights, or performance measurement within consumer health, pharma, healthcare or consumer packaged goods
• Direct experience working with HCP (e.g., dermatologists, pediatricians, dentists, pharmacists, primary care physicians)
• Proven ability to connect HCP data to brand strategy, advocacy impact and business growth
• Strong stakeholder influence and executive‑level communication skills
• Hands‑on experience with KPIs, dashboards and advanced analytical frameworks

Desired Qualifications:

• Experience supporting professional advocacy or medical education programs
• Familiarity with media, digital and commerce analytics that include HCP audiences
• People leadership experience or strong informal leadership track record

Was haben Sie davon

$153,850.00 - $217,200.00

Dies berücksichtigt eine Reihe von Faktoren, darunter den Arbeitsort, die Fähigkeiten des Kandidaten, die Erfahrung, das Bildungsniveau und die andere berufsbezogene Faktoren.

Kenvue ist stolz darauf, ein Arbeitgeber für Chancengleichheit zu sein. Alle qualifizierten Bewerber werden unabhängig von Rasse, Hautfarbe, Religion, Geschlecht, sexueller Orientierung, Geschlechtsidentität, Alter, nationaler Herkunft oder geschütztem Veteranenstatus für eine Beschäftigung in Betracht gezogen und nicht aufgrund von Behinderung diskriminiert.