Brand Manager, Johnson’s – Southern Europe (Maternity leave cover - about 1 year)

Brand Manager, Johnson’s – Southern Europe (Maternity leave cover - about 1 year)

Was wir tun

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Wer wir sind

Unser globales Team besteht aus ~ 22.000 brillanten Mitarbeitern mit einer Arbeitsplatzkultur, in der jede Stimme zählt und jeder Beitrag geschätzt wird. Wir sind leidenschaftlich an Erkenntnissen interessiert, Innovation und dem Engagement, unseren Kunden die besten Produkte zu liefern. Mit Fachwissen und Einfühlungsvermögen bedeutet ein Kenvuer zu sein, die Macht zu haben, jeden Tag Millionen von Menschen zu beeinflussen. Wir stellen den Menschen an die erste Stelle, kümmern uns leidenschaftlich, gewinnen Vertrauen in der Wissenschaft und lösen Lösungen mit Mut – und haben brillante Möglichkeiten, die auf Sie warten! Gestalten Sie mit uns unsere Zukunft – und Ihre. Für weitere Informationen, klicken Sie auf hier.

Rollenberichte an:

Senior Marketing Manager Essential Health

Standort:

Europe/Middle East/Africa, Spain, Community of Madrid, Madrid

Arbeitsort:

Hybrid

Was Sie tun werden

This is a temporary role to cover a maternity leave for approximately 1year.

The Brand Manager, Johnson’s – Southern Europe is responsible for driving the growth model for Johnson’s (Johnson´s Baby and Johnson’s Adult) brands in the cluster, reporting to the Senior Marketing Manager, Essential Health – Southern Europe. Internally, you are a key partner of Regional (EMEA) marketing teams and works closely with Southern Europe commercial teams.

Major Duties & Responsibilities

Brand Strategy Implementation and Execution Planning

• Full accountability to deliver in year NTS, GP & share targets and shape the Y2-Y3 plans

• Partners with lead-markets and cross functional teams in creating a robust End to End plans

• Conducts business reviews with the markets identifying new opportunities and the need to revise plans if necessary

• Monitors market, brand performance, competitors, trends and consumer insights. Ensure a deep understanding of the key drivers behind share and sales performance to inform marketing strategies and tactics

 

Deploying regional/global communication strategy

• Supports communication planning for the cluster (comms priorities, calendar, media strategy)

• Provides input to regional teams for all content development needs and requirements

• Adapts or transcreates regional/global campaigns, partnering with agency to amplify these campaigns across the Southern Europe cluster

• Acts as brand equity guardian for the cluster, ensuring execution consistency across all markets

• Collaborates with local Brand Activation teams

Deploying new products (portfolio extensions, brand expansion to new markets)

•  Launch Key NPIs for the brand across Southern Europe markets. Creating launch strategy to execution & tracking NPI performance

• Assess potential of new products and develops business case

• Leverages regional/global launch toolkit and adapts to the cluster reality, in partnership with omnichannel teams

What We Are Looking For

Required Qualifications 

• Bachelor's degree in marketing, business administration, or a related field.

• A minimum of 5 years of experience in Marketing, with a strong track record of business results.

• Strong experience in FMCG brand management is required.

• Ability to think strategically and creatively, and to develop innovative solutions to complex problems.

• Strong analytical skills, with the ability to interpret and use data to drive decision-making.

• Experience in both brand strategy and market execution.

• Excellent communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders.

• Working in multi-functional cross-cultural teams.

• Ability to master complexity.  

Desired Qualifications 

• Fluent or Native Spanish is a plus.

• Experience working in a matrix organization is a plus.   

• Experience on both regional and local roles is preferred.

• Experience working on baby care is preferred. 

What’s in it for you

• Competitive Benefit Package

• Flexible work police and hybrid mode

• Learning & Development Opportunities

Wenn Sie eine Person mit einer Behinderung sind, besuchen Sie bitte unsere Behindertenhilfe für Informationen darüber, wie Sie eine Unterkunft anfordern können.