Assistant Brand Manager

Lo que hacemos

En Kenvue, nos damos cuenta del extraordinario poder del cuidado diario. Sobre la base de más de un siglo de herencia y arraigados en la ciencia, somos el hogar de marcas icónicas, incluidas NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® y BAND-AID® que ya conoces y amas. La ciencia es nuestra pasión; El cuidado es nuestro talento.

Quiénes somos

Nuestro equipo global está formado por ~ 22.000 personas brillantes con una cultura laboral en la que cada voz importa y cada contribución es apreciada. Nos apasionan las ideas, innovación y comprometidos con la entrega de los mejores productos a nuestros clientes. Con experiencia y empatía, ser un Kenvuer significa tener el poder de impactar a millones de personas todos los días. Ponemos a las personas en primer lugar, nos preocupamos ferozmente, nos ganamos la confianza de la ciencia y resolvemos con coraje, ¡y tenemos oportunidades brillantes esperándote! Únase a nosotros para dar forma a nuestro futuro y al suyo. Para obtener más información, haga clic en aquí.

Role reports to:

Ubicación:

Lugar de trabajo:

What will you

What you will do

The Assistant Brand Manager is responsible for developing new concepts and approaches for advertising and promotional plans, monitoring brand strategy implementation, analyzing key performance indicators and financial reports, overseeing market research and test market activities, and establishing partnerships with various enterprises. As the Specialist, you will guide the work of advertising agencies and build key customer relationships for market development and enhanced competitive market share:

Key Responsibilities

• Develop and execute innovative strategic portfolio strategies in alignment with company goals and objectives
• Analyze market trends and consumer insights to identify opportunities for growth and differentiation.
• Lead digital strategy and responsible for digital content & media development
• Work with media team / smkt team / sales team / external agencies to provide end-to-end digital communication.
• Analyze market trends and consumer insights to identify opportunities for growth and differentiation
• Manage marketing budget spending by setting clear objectives and review mechanism, initiate adjustment on allocation to achieve higher effectiveness
• Evaluate and implement improvements for expediting new and existing products and programs

What we are looking for

Required Qualifications

• 3-5 years of experience in brand management or related field
• Bachelor's degree (or above) in Marketing, Business Administration, or related field
• Proven track record of developing and executing successful brand strategies and marketing activities (IMC campaign & social seeding)
• Strong analytical skills with the ability to interpret data and make strategic decisions
• Excellent communication and leadership skills with the ability to collaborate effectively with cross-functional teams
• Ability to conduct advanced sales and competitive analysis

Si usted es una persona con una discapacidad, consulte nuestra página de Disability Assistance para obtener información sobre cómo solicitar una adaptación.