Brand Manager, Johnson's

Brand Manager, Johnson's

Lo que hacemos

En Kenvue, nos damos cuenta del extraordinario poder del cuidado diario. Sobre la base de más de un siglo de herencia y arraigados en la ciencia, somos el hogar de marcas icónicas, incluidas NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® y BAND-AID® que ya conoces y amas. La ciencia es nuestra pasión; El cuidado es nuestro talento.

Quiénes somos

Nuestro equipo global está formado por ~ 22.000 personas brillantes con una cultura laboral en la que cada voz importa y cada contribución es apreciada. Nos apasionan las ideas, innovación y comprometidos con la entrega de los mejores productos a nuestros clientes. Con experiencia y empatía, ser un Kenvuer significa tener el poder de impactar a millones de personas todos los días. Ponemos a las personas en primer lugar, nos preocupamos ferozmente, nos ganamos la confianza de la ciencia y resolvemos con coraje, ¡y tenemos oportunidades brillantes esperándote! Únase a nosotros para dar forma a nuestro futuro y al suyo. Para obtener más información, haga clic en aquí.

Role reports to:

Sr. Shopper Marketing Manager, AV-B & Johnson's, Essential Health, Skin & Essential Health BU

Ubicación:

Asia Pacific, South Korea, Seoul, Seoul

Lugar de trabajo:

Híbrido

What will you

Lead two iconic brands at different life stages: Johnson's Baby (trusted family skincare heritage) and Johnson's Beauty (fast-growing adult body care). You'll own full P&L, shape multi-year strategy, and deliver growth through incredible products, powerful campaigns, and sharp market & consumer insights. This role is for someone who are thrilled to make a high-impact, who thrives on turning strategy into results, building brands from concept to consumer.

Key Responsibilities:

Own the Business

• Lead full P&L (Net Sales, Gross Profit, Marketing Budget) and annual planning
• Build 3-year brand vision and strategy across both portfolios
• Ensure coherence between brands while maximizing growth for each

Drive Products That Win Consumer Households

• Identify market opportunities (sizing, segmentation, competitive moves) using internal and extenral reserach (e.g: Kantar, Nielsen, and opensurvey consumer research..)
• Manage full product lifecycle: NPD launch, base portfolio optimization, promotional activation
• Lead concept development, artwork assurance, pricing, and post-launch performance tracking

Build Campaigns That Convert

• Create integrated consumer campaigns across digital, PR, and creative
• Own the full funnel: Awareness → Consideration → Conversion → Loyalty
• Manage agency partners to deliver quality and ROI

Lead Teams to Deliver

• Partner with Sales, Finance, Supply Chain, and key customers (e.g., Olive Young, e-commerce) to hit targets
• Drive cross-functional teams on priorities and timelines

What we are looking for 

Required Qualifications:

• 4+ years in brand/product manager experience (FMCG, skincare, personal care, or baby care preferred)
• Full P&L experience — you've owned numbers and delivered
• Fluent English — for regional collaboration and reporting
• University degree (Business, Marketing, or related field)

What Makes You Stand Out

• You've launched products and campaigns that moved the needle — from NPD concept to market, and led integrated campaigns (digital, PR, creative) that delivered measurable growth
• You win in Korea's digital ecosystem — skilled in performance marketing, social commerce, creators, and full-funnel IMC
• You bring a startup mentality — high ownership, fast execution, comfortable with ambiguity and rolling up your sleeves
• You let data guide you — experienced in consumer research (tracking, funnels, testing) to make smarter bets
   

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