Content Excellence Lead

Lo que hacemos

En Kenvue, nos damos cuenta del extraordinario poder del cuidado diario. Sobre la base de más de un siglo de herencia y arraigados en la ciencia, somos el hogar de marcas icónicas, incluidas NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® y BAND-AID® que ya conoces y amas. La ciencia es nuestra pasión; El cuidado es nuestro talento.

Quiénes somos

Nuestro equipo global está formado por ~ 22.000 personas brillantes con una cultura laboral en la que cada voz importa y cada contribución es apreciada. Nos apasionan las ideas, innovación y comprometidos con la entrega de los mejores productos a nuestros clientes. Con experiencia y empatía, ser un Kenvuer significa tener el poder de impactar a millones de personas todos los días. Ponemos a las personas en primer lugar, nos preocupamos ferozmente, nos ganamos la confianza de la ciencia y resolvemos con coraje, ¡y tenemos oportunidades brillantes esperándote! Únase a nosotros para dar forma a nuestro futuro y al suyo. Para obtener más información, haga clic en aquí.

Role reports to:

Ubicación:

Lugar de trabajo:

What will you

The Content Excellence Lead leads the strategy and execution of all LATAM communications for the skin health portfolio, ensuring best‑in‑class media campaigns and full campaign readiness across the region. This role acts as the on‑the‑ground expert for creative planning and asset production—spanning localization, transcreation, and adaptation of global campaigns, as well as the development of regional and local communications.

Although day‑to‑day execution sits within local teams, this role partners closely with the LATAM Regional Marketing team (based in Brazil), ensuring all campaigns align with regional strategies, messaging frameworks, and brand priorities while remaining culturally relevant and impactful across LATAM.

Scope of Work

• Lead end‑to‑end execution of Skin Health media campaigns across LATAM, ensuring on time delivery, operational excellence, and alignment with brand strategies. Manage agencies to define scope, track deliverables, oversee budgets, and ensure flawless execution.

• Serve as the primary point of contact between Kenvue and creative agencies, ensuring clear communication, fast turnaround, and consistent execution across markets.

• Oversee creative development to ensure all assets and campaign plans reflect brand objectives, communication guidelines, and strategic priorities.

• Amplify integrated campaigns that drive engagement, spark cultural conversations, and build brand equity across LATAM.

• Define campaign objectives, brand guidelines, content requirements, and KPIs. Continuously track performance, ROI, and outcomes, delivering insights and recommendations to optimize future campaigns.

• Partner closely with the Media and Social Activation team to strengthen relationships with TikTok, Meta, YouTube, and other key platforms, securing access to new formats, tools, and partnership opportunities.

• Collaborate with the Regional Marketing team (Brazil) to ensure local execution aligns with regional priorities, messaging, and KPIs.

• Share market insights, cultural trends, and consumer/media learnings with the Regional Hub to inform strategic decisions.

What we are looking for

Required Qualifications

• Solid experience in content, communications, or campaign management.

• Strong understanding of digital media platforms (TikTok, Meta, YouTube).

• Experience managing budgets, agency contracts, and campaign performance with a focus on ROI.

• Ability to develop creative solutions, work with agility, and manage multiple projects simultaneously.

• Strong communication and stakeholder‑management skills across internal teams and external partners.

• Native Portuguese and fluent English required.

Desired Qualifications

• Spanish proficiency is a strong plus.

• Experience in brand communication or integrated marketing roles.

• Background in beauty, fashion, lifestyle, or consumer brands.

• Experience managing agencies or cross‑functional squads.

• Knowledge of emerging digital trends and social media best practices.

• Experience running campaigns for large consumer brands.

• Strong negotiation skills and comfort working with creators of all sizes.

• Agency experience preferred but not mandatory.

Si usted es una persona con una discapacidad, consulte nuestra página de Disability Assistance para obtener información sobre cómo solicitar una adaptación.