HCP Lead for Japan Oral Care
- Función del trabajo:
- Fecha de publicación:
- Fecha de finalización:
- ID:
- 2607045698W
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Lo que hacemos
En Kenvue, nos damos cuenta del extraordinario poder del cuidado diario. Sobre la base de más de un siglo de herencia y arraigados en la ciencia, somos el hogar de marcas icónicas, incluidas NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® y BAND-AID® que ya conoces y amas. La ciencia es nuestra pasión; El cuidado es nuestro talento.
Quiénes somos
Nuestro equipo global está formado por ~ 22.000 personas brillantes con una cultura laboral en la que cada voz importa y cada contribución es apreciada. Nos apasionan las ideas, innovación y comprometidos con la entrega de los mejores productos a nuestros clientes. Con experiencia y empatía, ser un Kenvuer significa tener el poder de impactar a millones de personas todos los días. Ponemos a las personas en primer lugar, nos preocupamos ferozmente, nos ganamos la confianza de la ciencia y resolvemos con coraje, ¡y tenemos oportunidades brillantes esperándote! Únase a nosotros para dar forma a nuestro futuro y al suyo. Para obtener más información, haga clic en aquí.
Role reports to:
Head of Marketing & Baby LeadUbicación:
Asia Pacific, Japan, Tokyo-To, ChiyodaLugar de trabajo:
Totalmente in situWhat will you
· HCP Strategy & Engagement
· Develop and execute a comprehensive HCP marketing strategy to drive Listerine advocacy and recommendation among dentists, hygienists, and related oral care professionals.
· Translate clinical evidence and brand strategy into compelling HCP value propositions.
· Design and deploy segmented engagement plans by HCP type, influence level, and lifecycle stage.
· Scientific Communication & Content Development
· Lead the creation of scientific and educational content (detail aids, presentations, digital assets, training materials) aligned with clinical data and regulatory standards.
· Partner with Medical Affairs to ensure accuracy, compliance, and scientific credibility of all HCP materials.
· Champion evidence-based messaging that differentiates Listerine in disease prevention, oral health outcomes, and daily patient care.
· Advocacy & KOL Management
· Identify, engage, and nurture Key Opinion Leaders (KOLs) and high-impact advocates within the HCP community.
· Plan and execute advisory boards, expert meetings, speaker programs, and congress engagement.
· Build sustainable advocacy platforms that amplify peer-to-peer influence and recommendation behavior.
· Campaign & Activation Excellence
· Lead end-to-end execution of HCP campaigns across field force, digital, and professional channels.
· Drive integrated omnichannel activation, including face-to-face, digital detailing, webinars, and educational platforms.
· Track performance and continuously optimize programs based on insights.
· Insights, Analytics & Performance Management
· Leverage market research, HCP insights, and performance data to inform strategy and execution.
· Define KPIs linked to advocacy, recommendation, engagement, and campaign effectiveness.
· Regularly evaluate ROI and recommend course corrections to maximize impact.
What we are looking for
Required Qualifications
· Bachelor’s degree or equivalent in Marketing, Business Administration, Life Sciences, or a related field.
· 5–8 years of experience in HCP marketing, healthcare, pharma, medical devices, or consumer health preferably within healthcare or related industries.
· Proven ability to lead and manage marketing teams and cross-functional projects.
· Excellent communication and interpersonal skills to effectively collaborate with internal teams and external partners.
· Good command of written and spoken English, with the ability to communicate confidently to internal stakeholders, and regional/global teams.
Desired Qualifications
· Proven track record in building HCP advocacy and recommendation
· Experience working cross-functionally with Brand Marketing, Medical, Regulatory teams, and Sales
· Exposure to oral care, FMCG healthcare, or dental categories is strongly preferred
· Strong understanding of HCP behavior and decision-making
· Ability to translate science into impactful marketing stories
· Strategic thinking with strong executional rigor
· Excellence in stakeholder management and cross-functional leadership
· Data-driven mindset with strong analytical skills
· High standards for compliance, ethics, and scientific integrity
What Success Looks Like
· Increased HCP advocacy and recommendation for Listerine
· Strong relationships with influential HCPs and KOLs
· High-quality, credible scientific communication
· Measurable impact on brand performance and professional endorsement
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