Junior Brand & Shopper Activation Manager

Junior Brand & Shopper Activation Manager

Ce que nous faisons

Chez Kenvue, nous réalisons le pouvoir extraordinaire des soins quotidiens. S'appuyant sur plus d'un siècle d'héritage et enraciné dans la science, nous sommes la maison de marques emblématiques - dont NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® et BAND-AID® que vous connaissez et aimez déjà. La science est notre passion ; Le soin est notre talent.

Qui nous sommes

Notre équipe mondiale est composée de ~ 22 000 personnes brillantes avec une culture d'entreprise où chaque voix compte et chaque contribution est appréciée. Nous sommes passionnés par les idées, l'innovation et l'engagement à fournir les meilleurs produits à nos clients. Avec de l'expertise et de l'empathie, être un Kenvuer signifie avoir le pouvoir d'avoir un impact sur des millions de personnes chaque jour. Nous donnons la priorité aux personnes, nous nous soucions farouchement, nous gagnons la confiance grâce à la science et nous résolvons les problèmes avec courage - et nous vous offrons de brillantes opportunités ! Joignez-vous à nous pour façonner notre avenir et le vôtre. Pour plus d'informations, cliquez sur ici.

Role relève à :

Brand & Shopper Activation Lead

Lieu :

Europe/Middle East/Africa, Poland, Mazowieckie, Warsaw

Lieu de travail :

Hybride

Ce que tu vas faire

As Junior Brand & Shopper Activation Manager you will be responsible for top Kenvue brands in Poland. You will report to Brand & Shopper Activation Manager.

Responsibilities:

• responsibility for the brand communication strategy and execution,
• development, implementation, and execution of annual strategic and operating plans,
• implementation of long-term plans and NPIs pipeline for the category,
• driving consumer, shopper & customer activation agenda (offline & online) for respective brand(s)
• initiating and creating multichannel propositions and sales support tools for key customers,
• conducting and coordinating trade marketing projects, including preparation of POS materials & digital assets and their implementation at point of sales, offline and online respectively,
• managing & executing omnichannel activations with trade marketing & digital support
• evaluation of activities, research, advertising campaigns & customer’s promotions
• systematic control of competitors activities in the segment,
• effective budget planning & management and setting priorities based on evaluations,
• effective collaboration with the agencies (media house, advertising agencies – ATL, BTL, research agencies, PR agency, POS agencies),
• best in class customer cooperation, including category meetings & customer workshops,
• close cooperation with other departments: Global Marketing Team, Sales, Demand Planning, Co-packing, Business Intelligence.

Required experience:

• strong cross-functional marketing experience (Brand Activation / Trade Marketing) with minimum 2 years at similar position in FMCG industry knowledge of skin care category will be an additional advantage,
• experience in Trade Marketing projects & activations coordination
• strong interest in digital marketing
• experience in working with marketing agencies, including digital scope,
• analytical & financial skills (P&L, ROI),
• strong communication and presentations skills,
• very good organizational skills, including the ability to manage multiple tasks simultaneously & setting priorities,
• high level of inner motivation & proactive approach,
• fluent English and Polish is a must.

We Offer:

• Interesting job in a prestigious international healthcare company,
• Possibility to work on brands being key market players with strong heritage,
• Highly professional environment,
• Friendly and supportive team members and management,
• Opportunities for professional growth and career development,
• Possibilities to take part in different projects,
• Many employee benefits, such as medical care, life insurance etc.

 Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Si vous êtes une personne handicapée, veuillez consulter notre Page d'aide aux personnes handicapées pour obtenir des informations sur la façon de demander un aménagement.