Senior Brand Manager (m/f/d) OTC (nicorette/Imodium/Dolormin/Olynth)
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Ce que nous faisons
Chez Kenvue, nous réalisons le pouvoir extraordinaire des soins quotidiens. S'appuyant sur plus d'un siècle d'héritage et enraciné dans la science, nous sommes la maison de marques emblématiques - dont NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® et BAND-AID® que vous connaissez et aimez déjà. La science est notre passion ; Le soin est notre talent.
Qui nous sommes
Notre équipe mondiale est composée de ~ 22 000 personnes brillantes avec une culture d'entreprise où chaque voix compte et chaque contribution est appréciée. Nous sommes passionnés par les idées, l'innovation et l'engagement à fournir les meilleurs produits à nos clients. Avec de l'expertise et de l'empathie, être un Kenvuer signifie avoir le pouvoir d'avoir un impact sur des millions de personnes chaque jour. Nous donnons la priorité aux personnes, nous nous soucions farouchement, nous gagnons la confiance grâce à la science et nous résolvons les problèmes avec courage - et nous vous offrons de brillantes opportunités ! Joignez-vous à nous pour façonner notre avenir et le vôtre. Pour plus d'informations, cliquez sur ici.
Role relève à :
Brand & Shopper Activation Director GermanyLieu :
Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis NeussLieu de travail :
HybrideCe que tu vas faire
Kenvue is currently recruiting for:
Senior Brand Manager (m/f/d) OTC (nicorette/Imodium/Dolormin/Olynth)
This position reports to the Marketing Manager OTC Germany and is based in Neuss, Germany.
Who we are
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including LISTERINE, Neutrogena, Penaten, o.b., Olynth, Regaine, or nicorette that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future – and yours.
What you will do
Join our team as Senior Brand Manager OTC! In this role, you will be leading marketing strategy and activation of a few of our iconic OTC brands such as nicorette, Imodium, Dolormin and/or Olynth in Germany.
Key Responsibilities
- Lead the marketing strategy and activation for one or multiple OTC brands in key market Germany
- Partner closely with the Media team to deliver best-in-class media strategies and activation plans
- Translate global/regional brand strategies into impactful local market plans, leveraging consumer insights, market data, and retailer intelligence
- Drive BTL and retail activation in close collaboration with Trade Marketing, including assortment, promotions, merchandising, shopper activation, and in-store visibility
- Optimize pricing and promotional ROI in partnership with the Commercial Excellence team
- Collaborate with Sales & Supply Chain to improve forecast accuracy to ensure OTIF delivery
- Foster strong collaboration with Central European Marketing Hub Team, Trade Marketing & Sales teams
- Lead, coach, and develop a high-performing team of 2-3 (Junior) Brand Managers
What we are looking for
Required Qualifications
- Above-average university degree in business/economics with a focus on marketing
- At least 4 years of professional experience in brand management, preferably in the FMCG or OTC industry
- International experience through internships or studies desirable
- Very good conceptual as well as analytical skills and strong in presentations/storytelling
- Entrepreneurial thinking and a high degree of personal responsibility
- Confident handling of operational and organizational complexity (e.g. in a matrix organization)
- Intercultural competence and outstanding communication skills
- Strong project management skills even in complex situations and under time pressure
- Fluency in German and English
- Advanced proficiency in Microsoft Excel and PowerPoint
What’s in it for you
- A permanent employment contract with competitive salary, and social benefits
- 30 days of paid vacation and 30 “Work from Anywhere” days per year
- Flexible/hybrid working model with 2-3 office/remote days per week
- A strong team spirit with flat hierarchies
- A unique development plan, regular trainings and training days to take your skills to the next level
- Cross-functional and international career development opportunities
- Modern office with canteen, free beverages & fruit, access to our gym and fitness classes
- Employee discount and corporate benefits
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