Global Marketing Director, Johnson’s Baby (Equity and Communications)

Global Marketing Director, Johnson’s Baby (Equity and Communications)

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Head of Brand Building and Deployment, APAC

Location:

Asia Pacific, Singapore, Singapore, Singapore

Work Location:

Hybrid

What you will do

This role will design and implement the Global Johnson’s Baby Equity and Communications Strategy, partnering closely with lead markets (e.g. India and China) to deliver the brand’s growth ambition. This leader will establish brand foundations including brand positioning and architecture, develop compelling creative platforms and deliver effective communications to meet business objectives.

Key Responsibilities

• Lead Brand and communication strategy and partners with key markets to develop the Global 3YOP Growth strategy. Partners with the markets to deliver for business performance including NTS, GP & Share.

• Develop brand campaigns anchored on consumer needs and insights, in partnership with agencies

• Partner with key markets to ensure the brand growth in line with Science of Brand Growth principles for both consumer and HCP

• Ensure strong collaboration with lead markets and cross-functional teams to address meaningful opportunities and threats as they arise.

• Develops talent to become a high performing team. Member of the global brand leadership team, leading the development of globally aligned strategies, and serving as a key voice for the segment with senior commercial marketing, sales, and cross functional executives across all regions.

What we are looking for

Required Qualifications

• Bachelor’s degree or equivalent in Marketing, Business Administration, or a related field from a recognized university or equivalent experience. Masters’ degree is a plus.

• Minimum of 10-12 years of progressive experience developing and executing successful brand strategies, innovation, and operations, with a track record of driving business growth and profitability.

• Strong acumen in digital marketing, brand management, and customer experience optimization.

• Experience with developing effective communication strategies that deliver penetration growth

• Demonstrated success in leading cross-functional teams and managing multi-stakeholder projects in dynamic environments.

• Evidence of having shaped and landed strategic thinking in a complex/multi-factorial environment + making the complex simple.

• Evidence of leading & growing a large global brand with meaningful sales across multiple markets.  Strong track record of success working with local markets.

• Deep understanding of the segment/category (consumer, insights & industry), evidence of managing complex brand portfolios, creating actionable plans and building strong capabilities required to grow our brands across the team.

• Demonstrated experience managing creative and media agencies in multi-market environments

Desired Qualifications

• Advanced degree in Marketing, Business Administration, or a related field preferred.

• Ability to make clear choices and highly developed prioritization skills.

• Demonstrated business and cultural understanding of the local markets/regions we anticipate will fuel growth + substantial experience working with and managing global teams.

• Storytelling, empathy, audience acumen for impact + making the complex simple.

What’s in it for you

• Competitive Benefit Package*        

• Paid Company Holidays, Paid Vacation, Volunteer Time & More!        

• Learning & Development Opportunities        

• Kenvuer Impact Networks        

• This list could vary based on location/region

       

*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

       

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.