Brand Manager, Johnson's

Brand Manager, Johnson's

Cosa facciamo

A Kenvue, ci rendiamo conto dello straordinario potere della cura quotidiana. Costruiti su oltre un secolo di tradizione e radicati nella scienza, siamo la casa di marchi iconici, tra cui NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® che già conosci e ami. La scienza è la nostra passione; la cura è il nostro talento.

Chi siamo

Il nostro team globale è composto da ~ 22.000 persone brillanti con una cultura del posto di lavoro in cui ogni voce conta e ogni contributo è apprezzato. Siamo appassionati di intuizioni, innovazione e impegno a fornire i migliori prodotti ai nostri clienti. Con competenza ed empatia, essere un Kenvuer significa avere il potere di avere un impatto su milioni di persone ogni giorno. Mettiamo le persone al primo posto, ci prendiamo cura di noi, ci guadagniamo la fiducia della scienza e risolviamo con coraggio - e abbiamo brillanti opportunità che ti aspettano! Unisciti a noi per plasmare il nostro futuro e il tuo. Per ulteriori informazioni, fare clic su here.

Role riporta a:

Sr. Shopper Marketing Manager, AV-B & Johnson's, Essential Health, Skin & Essential Health BU

Ubicazione:

Asia Pacific, South Korea, Seoul, Seoul

Luogo di lavoro:

Ibrido

Cosa farai

Lead two iconic brands at different life stages: Johnson's Baby (trusted family skincare heritage) and Johnson's Beauty (fast-growing adult body care). You'll own full P&L, shape multi-year strategy, and deliver growth through incredible products, powerful campaigns, and sharp market & consumer insights. This role is for someone who are thrilled to make a high-impact, who thrives on turning strategy into results, building brands from concept to consumer.

Key Responsibilities:

Own the Business

• Lead full P&L (Net Sales, Gross Profit, Marketing Budget) and annual planning
• Build 3-year brand vision and strategy across both portfolios
• Ensure coherence between brands while maximizing growth for each

Drive Products That Win Consumer Households

• Identify market opportunities (sizing, segmentation, competitive moves) using internal and extenral reserach (e.g: Kantar, Nielsen, and opensurvey consumer research..)
• Manage full product lifecycle: NPD launch, base portfolio optimization, promotional activation
• Lead concept development, artwork assurance, pricing, and post-launch performance tracking

Build Campaigns That Convert

• Create integrated consumer campaigns across digital, PR, and creative
• Own the full funnel: Awareness → Consideration → Conversion → Loyalty
• Manage agency partners to deliver quality and ROI

Lead Teams to Deliver

• Partner with Sales, Finance, Supply Chain, and key customers (e.g., Olive Young, e-commerce) to hit targets
• Drive cross-functional teams on priorities and timelines

What we are looking for 

Required Qualifications:

• 4+ years in brand/product manager experience (FMCG, skincare, personal care, or baby care preferred)
• Full P&L experience — you've owned numbers and delivered
• Fluent English — for regional collaboration and reporting
• University degree (Business, Marketing, or related field)

What Makes You Stand Out

• You've launched products and campaigns that moved the needle — from NPD concept to market, and led integrated campaigns (digital, PR, creative) that delivered measurable growth
• You win in Korea's digital ecosystem — skilled in performance marketing, social commerce, creators, and full-funnel IMC
• You bring a startup mentality — high ownership, fast execution, comfortable with ambiguity and rolling up your sleeves
• You let data guide you — experienced in consumer research (tracking, funnels, testing) to make smarter bets
   

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