Brand Manager (m/f/d) eCom / Content

Brand Manager (m/f/d) eCom / Content

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Director Pharmacy Channel

Location:

Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis Neuss

Work Location:

Hybrid

What you will do

Kenvue is currently recruiting for:

Brand Manager (f/m/d)

eCom / Content Creation

This position reports into the Sr. Marketing Manager Mass and is based in Neuss, Germany.

Who we are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, bebe, Penaten and o.b.® that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

What will you do?

Key Responsibilities:
• Be the lead person to define content requirements in alignment with online platforms, pure players and hybrid customers in Germany
• Localize global playbook content in alignment with local brand strategy and German law and development of content for local brands such as bebe and Penaten
• Optimize content quality to maximize customer satisfaction in cooperation with internal stakeholders and external agencies
• Transfer of content into marketing lens & salsify
• Analysis of consumer and channel-specific questions supporting the consumer decision tree / purchase process through usage of internal and external tools as well as analysis of potential and market / competition
• Close cooperation with adjacent cross functional teams

What we are looking for?

Required Qualifications
• Successfully completed university studies in economics or business administration
• At least 2-3 years of professional experience in Marketing or eCom
• Fluent written and spoken German and English
• Very good analytical and problem-solving skills, enjoyment of creative tasks and willingness to innovate
• Strong stakeholder management & passion to change the status quo
• High level of initiative, leadership and an agile mindset
• Ability to work under pressure, willingness to work and organizational skills

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.