Associate Brand Manager - Media & Comms

Associate Brand Manager - Media & Comms

私たちがしていること

Kenvueで、日常のケアの並外れた力を実感します。100年以上にわたる伝統を基盤に、科学に根ざした当ホテルは、ニュートロジーナ®、アヴェーノ®、タイレノール®、リステリン®、ジョンソンズ®、バンドエイド®など、すでにお馴染みのアイコニックなブランドを展開しています。科学は私たちの情熱です。ケアは私たちの才能です.

Who We Are

私たちのグローバルチームは~22,000人の優秀な人々で、すべての声が重要で、すべての貢献が評価される職場文化を持っています。 私たちは洞察に情熱を注いでいます。 革新とお客様に最高の製品を提供することに取り組んでいます。専門知識と共感力を持つKenvuerであることは、毎日何百万人もの人々に影響を与える力を持つことを意味します。私たちは人を第一に考え、熱心に気を配り、科学で信頼を勝ち取り、勇気を持って解決します。そして、素晴らしい機会があなたを待っています!私たちと一緒に、私たちの、そしてあなたの未来を形作りましょう。詳細についてはをクリックしてくださいhere.

Role reports to:

Senior Brand Manager Oral Care

Location:

North America, United States, New Jersey, Summit

勤務地:

ハイブリッド

あなたがすること

The Associate Brand Manager, Media & Communication is the owner of the brands’ national paid communications and public relation activations. Through this strategic and critical work, the ABM of Media & Communications will support the Senior Brand Manager of Activations in the management, planning, and execution of short and long-term business and marketing initiatives. The ABM of Media & Communications will work side-by-side with other peers as well as lead two agency partner teams to drive marketing activities and help fuel growth for the overall business.  

 

Specific responsibilities include leading national communications strategy, public relations activities, and transcreating creative from the Global team, as well as assisting in development of business plans and execute against the business plan through various programs, all while partnering cross-functionally with sales, finance, operations, R&D, market research, agency partners and other functions necessary to accomplish strategic goals. 

 

This role provides talent with the opportunity to expand leadership, brand management, consumer insight, analytical, and forecasting skills while shaping and leading key projects. 

 

Core responsibilities include:  

• Lead and partner with the Public Relations and Media agencies to develop communication plans and advertising to achieve business results 

• Partner with Media team to monitor advertising performance to optimize return on investment 

• Partner with Global team to ensure U.S. market needs are represented in the development of assets 

• Ensure connectivity among channel leads (CP, Trade, PR, Organic Social, Media, etc) to create a seamless executional plan 

• Provide streamlined direction on key communications when needed by cross functional partners 

• Co-own the commercialization and in-market execution of product launches including partnering with sales management to plan and execute retail programs 

• Collaborating with cross-functional teams that may include Sales, Market Research, Design, Packaging, Finance to develop and manage marketing objectives, goals and strategies 

What We Are Looking For

Required Qualifications: 

• A BA/BS degree is required; a Master’s in business or marketing specialization preferred 

• A minimum of 3 years of marketing, sales or related experience in consumer related sector is required 

• Ability to understand a consumer target and position a brand/project/innovation and manage projects is required 

• Experience crafting successful advertising is required 

• Has demonstrated success in leading cross functional partners and agency partners (especially writing insightful briefs that led to phenomenal consumer relevant work) is required  

• Ready to operate independently and grow as a leader 

• Strong financial and analytical acumen to provide context to media/comms decisions 

Preferred Qualifications:

• Previous direct report experience a plus 

• Very strong analytical capacity, and track record in driving business results is preferred

#LI-SR1

それは何ですか

$110,500.00 - $156,000.00

これは、勤務地、候補者のスキル、経験、教育レベルなど、多くの要素を考慮に入れています。その他の仕事関連の要因.

Kenvueは機会均等雇用者であることを誇りに思っています。人種、肌の色、宗教、性別、性的指向、性同一性、年齢、出身国、または保護された退役軍人の地位に関係なく、すべての資格のある応募者は、能力に基づいて雇用の検討を受け、障害に基づいて差別されることはありません。