Kenvueは現在、以下求人を募集しております。
Brand Activation Manager - OTC - Cêgripe / Imodium / Kompensan私たちがしていること
私たちKenvueは、日々のケアが持つ驚くべき力を信じています。100年以上の伝統と科学に根ざし、Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson’s® and BAND-AID®など、皆様が既にご存じでご愛用いただいているアイコニックなブランドを提供しています。科学は私たちの情熱であり、ケアは私たちの才能です。
Who We Are
私たちのグローバルチームは、インサイトとイノベーションに情熱を注ぎ、最高の製品をお客様にお届けすることに全力を注ぐ、多様で優秀な22,000人以上の社員で構成されています。専門知識と共感力を備えたKenvuerであることは、毎日何百万人もの人々の生活に影響を与える力を持つことを意味します。私たちは、人を第一に考え、全身全霊をもってケアし、サイエンスで信頼を獲得し、勇気をもって解決します。私たちとあなた自身の未来を、共に切り開いていきましょう。
Role reports to:
Group Brand Activation Manager場所:
Europe/Middle East/Africa, Portugal, Porto, Porto勤務地:
ハイブリッドあなたがすること
The Brand Activation Manger - OTC will contribute to the growth of our iconic brands, such as Cêgripe, Imodium, Kompensan, Nicorette among others. through the knowledge of our consumer/shopper/patient and market dynamics, participating actively on the development of innovative programs and go to market initiates that generate consumer & Shopper involvement and continues to build our love brands and lead to categories development.
Key Responsibilities
1. Customer and Consumer understanding – Getting insights (external & internal) according to existing tools and methodologies and transform it into actions that will generate the expected amazing growth for our brands with our customers.
2. Business Plan Implementation –Brand Activation Plans ensure the implementation: innovation management, drive consumers behavior, category development partnering with our customers, POS activation with perfect execution and customer engagement. Contributes to design of and executes brand plans, project and programs that deliver against ambitious short-term and long-term objectives.
3. Connect with cluster and regional teams - Be part of the Cluster and Local Squad’s (high performing teams) leveraging the PT indicatives, proposing new ideas, sharing local insights, taking the regional and cluster benchmarks for the local market.
4. Working closely with AGILE cross department teams that exist in the following processes:
- Direct to Consumer Activities
- New Product Launch
- Point Of Sales Activities
- Forecast
- Other processes and activities that require multi-function task forces
- Special focus on working with: South European Cluster, Sales and Regulatory & Medical
5. Pricing strategy and Monitoring
6. Brand reviews and Sales meetings – Presenting on results and activities, priorities, engage with sales team to develop the strong plans for the brands.
7. Finance responsibilities – P&L management and budget control, cost efficiency analysis, invoicing control. Monitors promotional activity marketing expenses and resources to ensure adherence to budget guidelines.
8. Health & Safety – Guarantee the full compliance with all health and safety internal guidelines, policies, and procedures.
What we are looking for
Required Qualifications
- College / university Degree in Business Administration, Economics or Pharmaceutical sciences.
- +3 years of experience in Marketing / shopper marketing/ trade marketing in consumer healthcare or consumer goods industry
- Experience in OTC’s | Dermocosmetics business would be highly advantageous.
- MS Office (Word, Excel, PowerPoint, Outlook, Teams)
- Proficiency in Portuguese and English – Verbal and Written Communication
Valued Qualifications
- Marketing College Master
- Digital and Social media experience in developing and activating content & communication.
- Knowledge of Multinational Company environment
Skillset & Attitudes
- Business, Financial & digital acumen
- Excellent communication and strong influencing skills - communicate clearly with strong impact
- Strong Interpersonal skills and collaborative style
- Sharp analytical skills, able to analyze data quickly and infer insights to act and move forward.
- Ability to manage complexity and perform effectively in a matrixed organization.
- Strategic thinking with drive for action
- Proactivity and results driven. Test & Learn mentality bringing new ideas.
- Commercial understanding of P&L and financials
- Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges
- Creates a sense of urgency to meet objectives
What’s in it for you
- Competitive Benefit Package
- Health insurance
- Live insurance
- Pension Plan
- Flexible work police
- Learning & Development Opportunities
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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