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Brand Manager, OTC

職務分類:
掲載日:
終了日:
ID:
2507038480W

この仕事を共有する:

Kenvueは現在、以下求人を募集しております。

Brand Manager, OTC

私たちがしていること

私たちKenvueは、日々のケアが持つ驚くべき力を信じています。100年以上の伝統と科学に根ざし、Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson’s® and BAND-AID®など、皆様が既にご存じでご愛用いただいているアイコニックなブランドを提供しています。科学は私たちの情熱であり、ケアは私たちの才能です。 

Who We Are

私たちのグローバルチームは、インサイトとイノベーションに情熱を注ぎ、最高の製品をお客様にお届けすることに全力を注ぐ、多様で優秀な22,000人以上の社員で構成されています。専門知識と共感力を備えたKenvuerであることは、毎日何百万人もの人々の生活に影響を与える力を持つことを意味します。私たちは、人を第一に考え、全身全霊をもってケアし、サイエンスで信頼を獲得し、勇気をもって解決します。私たちとあなた自身の未来を、共に切り開いていきましょう。 

Role reports to:

Sr. Brand Manager, Nicorette, Selfcare BU

場所:

Asia Pacific, South Korea, Seoul, Seoul

勤務地:

ハイブリッド

あなたがすること

The Selfcare(OTC) brand manager is responsible for developing and executing comprehensive advertising and promotional plans, analyzing market trends, and overseeing product development feasibility projects:

Key Responsibilities

  • Develop and execute innovative marketing strategies for OTC brand products
  • Develop Brand Portfolio management for drive brand growth and market share
  • Monitor, analyze, and evaluate market trends, consumer behavior, and competitor activity to identify market opportunities
  • Create compelling brand messaging and positioning to resonate with target audience
  • Lead market research initiatives and evaluate market activities
  • Identify market trends and consumer insights to inform brand strategy
  • Analyze key performance indicators and financial reports to inform decision-making
  • Forecast demand and contribute to sales forecast reviews for assigned product line
  • Supervise and evaluate the work of agencies in various areas
  • Cooperate with cross-functional teams(RA, Finance, Design, Data, etc)
  • Establish and nurture customer relationships and partnerships and effectively manage key opinion leader relationships in the healthcare industry

What we are looking for

Required Qualifications

  • 4-6 years of experience in brand management or related field
  • University/Bachelors Degree or Equivalent in Marketing or related field
  • Proven track record of successfully launching and managing OTC brand products
  • Strong analytical skills to interpret market data and consumer behavior
  • Ability to think creatively and strategically in the context of business management.
  • Excellent communication and leadership abilities to drive cross-functional collaboration
  • Demonstrated ability to work effectively in a team environment and demonstrate leadership skills
  • Strong project management skills with a keen eye for detail and accuracy

Desired Qualifications

  • Advanced English and Korean language proficiency(Oral and written)
  • Proven track record of creativity in problem-solving and overcoming obstacles
  • Advanced analytical skills and proficiency in MS Office applications
  • Excellent written and verbal communication skills  

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