Kenvueは現在、以下求人を募集しております。

Media Lead - Essential Health and Self Care, RAMET

私たちがしていること

私たちKenvueは、日々のケアが持つ驚くべき力を信じています。100年以上の伝統と科学に根ざし、Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson’s® and BAND-AID®など、皆様が既にご存じでご愛用いただいているアイコニックなブランドを提供しています。科学は私たちの情熱であり、ケアは私たちの才能です。 

Who We Are

私たちのグローバルチームは、インサイトとイノベーションに情熱を注ぎ、最高の製品をお客様にお届けすることに全力を注ぐ、多様で優秀な22,000人以上の社員で構成されています。専門知識と共感力を備えたKenvuerであることは、毎日何百万人もの人々の生活に影響を与える力を持つことを意味します。私たちは、人を第一に考え、全身全霊をもってケアし、サイエンスで信頼を獲得し、勇気をもって解決します。私たちとあなた自身の未来を、共に切り開いていきましょう。 

Role reports to:

Medya Başkanı AMET

場所:

Europe/Middle East/Africa, Czechia, Prague, Prague

勤務地:

ハイブリッド

あなたがすること

The Media Lead - Essential Health and Self Care, AMET (Africa, Middle East and Turkey), will be reporting to Head of Media AMET; contributing strategic and operational media planning approach to drive investment effectiveness and efficiency across the cluster, owning operations and accountability of our key strategic media partners and media agency to maximize impact of Kenvue’s media investment. The role is responsible for accelerating our media capabilities, leading the development of local best practices, and deploying global guidelines to markets and local partners. This requires collaborating closely with local markets, regional/global Media Excellence teams, power partners and media agency.

Duties & Responsibilities:

• Contributes the development of full funnel 360 media strategies (both offline & online, from brief to final plan) and is accountable for executing those plans, alongside the media agency and local brand teams, from audience development tied to category buyers, through to campaign delivery and optimization – inclusive of retail media.
• Leads optimization & allocation of media spends throughout the year – providing recommendations for optimized media spend allocation across portfolio, fully leveraging econometrics, research, and competitive insights to develop media guidelines for the cluster.
• Conducts deep dives in specific media challenges & facilitates the implementation of media innovations - main point of contact for Essential Health and Self Care related questions in the cluster.
• Analyzes partnership KPI performance across internal and external partners, to identify key areas of optimization.  
• Maximizes the collaboration with our media agency, serving as the connecting link between brand teams and media agency for Essential Health and Self Care brands, driving ongoing optimization of processes and ways of working by monitoring performance and providing feedback - scope planning and operations, including the overall deliverables roadmap & timelines.
• Collaborates with CBI to define & implement learning agendas across core partners and scale and cascade pilots and insights. Engages partners in alpha and beta opportunities where there’s potential to scale.
• Deploys best practices and guidelines for media and content, helping to ensure consistency and quality across campaigns.
• Manages the relationship with Cluster Transcreation Agency (content) in close collaboration with brand teams. Ensures assets are delivered by agency and brand teams in the right format by channel so the media works as hard as possible.            
• Stay abreast of industry trends and developments in advertising to ensure the company remains at the forefront of innovation.

What We Are Looking For

Required Qualifications  

• Bachelor’s degree is required.  
• Media Agency and/or Client-side (multinational companies) experience is required.
• Minimum of 8+ years of progressive experience, with a strong track record of business results.
• Strong background on media planning principles (planning to reach/frequency requirements, ROI optimizer tools) and how to integrate into standard media planning best practices and planning operations.
• Track record of success, identifying and implementing new technologies, measuring and delivering change management and in-market adoption.
• Demonstrated ability to negotiate and collaborate successfully to drive value and build relationships with internal teams, suppliers and agencies.
• Demonstrated understanding of, and ability to shape data-driven media strategies, inclusive of digital and traditional channels, audience development, Brand Safety and Suitability and working with key inventory and technology partners. 
• Exceptional business communication skills, with demonstrated ability to communicate complex messages to diverse audiences. 
• Strong creative and analytical, thinking ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles.  
• Proven leadership ability to motivate and manage cross-functional teams across a matrix organization.   
• Demonstrated ability to negotiate and collaborate successfully to drive value and build relationships with internal teams, suppliers and agencies.  
• Travel up to 10% may be required. 

Desired Qualifications  

• Middle East media landscape understanding is preferred.
• Experience working with global internal and external partners is preferred. 
• Experience in media planning and buying, including streamlining media operations and partner management, as well as the digital and media analytics to drive ROI improvement. 
• Experience with Adtech and Data platforms is a plus. 

What’s in it for you

• Competitive Benefit Package
• Paid Holidays, Paid Vacation & More!
• Learning & Development Opportunities
• Work in a great team
• Interesting tasks
• Opportunities for career growth

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