Marketing Strategy Development Lead

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Location:

Work Location:

What you will do

What you will do

The Marketing Strategy Development Lead is responsible for leading the development of marketing strategies, partnering with various units to develop consistent operational and technical plans, and overseeing the implementation and monitoring of strategic objectives to drive business growth and alignment. You will also lead marketing operational activities to ensure the team runs efficiently, and provide guidance to your team to ensure successful execution of the company’s strategic initiatives:

Key Responsibilities

• Spearhead the design and execution of innovative marketing and business strategies that anticipate market trends, consumer behaviors, and environmental externalities.
• Lead cross-functional teams to integrate data-driven insights with creative marketing initiatives and strategic business plans, ensuring cohesive brand messaging and alignment with corporate objectives.
• Innovate and refine multi-channel campaign frameworks and business plans that maximize ROI, support market entry, and foster brand loyalty and engagement.
• Mentor and develop emerging marketing and business talents, cultivating a culture of strategic thinking, creative problem-solving, and professional growth.
• Collaborate with executive leadership and senior management to align marketing strategies and strategic business objectives with overarching business goals and growth plans.
• Utilize advanced analytics, emerging technologies, and innovative business tools to continuously optimize marketing performance, customer experience, and operational efficiency.
• Drive the integration, execution, and monitoring of strategic objectives, including the management of budgets, strategic alliances, and progress reporting to ensure timely alignment and fiscal responsibility.
• Lead marketing operation team to maintain and improve marketing workflows, ensuring smooth daily operations.

What we are looking for

Required Qualifications

• Bachelor’s degree or equivalent qualification in Marketing, Business Administration, or a related field.
• 8-10 years of progressive experience in strategic marketing or business planning roles, demonstrating increasing leadership responsibilities.
• Proven ability to lead cross-functional teams and manage complex projects with a strong focus on execution and results.
• Strong interpersonal and communication skills to effectively liaise between internal teams and external partners.
• Demonstrated capability to manage budgets and financial resources effectively.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.