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MarTech Activation Analyst - BR

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Job ID:
2607042303W
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Kenvue is currently recruiting for a:

MarTech Activation Analyst - BR

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Sr Manager, MarTech LATAM

Location:

Latin America, Brazil, Sao Paulo, Sao Paulo

Work Location:

Hybrid

What you will do

The MarTech Activation Analyst BR is responsible for ensuring our Priority Brand-Market Combinations (PBMCs) derive maximum value from our platform and product capabilities to drive mental & physical availability and deliver superb consumer and HCP experiences. This role involves understanding market-specific needs, driving Technology product adoption, and fostering strong relationships to promote user adoption, satisfaction, and retention for our MarTech capabilities including brand websites on Digital Experience Platform (DxP), Customer Relationship Management (CRM), Marketing Resource Management (MRM), Digital Asset Management (DAM), Product Information Management (PIM), Customer Data Platform (CDP), etc.

Key Responsibilities

  • Drive adoption of MarTech products across priority brands and markets through targeted communication and training.

  • Monitor product usage metrics, identify trends, and collaborate with product leads to execute data‑driven improvements.

  • Provide technical support, troubleshooting, and guidance to ensure platform reliability, compliance, and best‑practice use.

  • Define and implement strategies to increase product adoption, engagement, and overall business impact.

  • Triage, prioritize, and manage incoming business requests, ensuring impact and alignment with capability roadmaps.

  • Lead and coordinate high‑priority projects across teams, managing timelines, risks, and dependencies.

  • Build and maintain strong relationships with business stakeholders, acting as the primary technology touchpoint for end users.

Required Qualifications

  • Bachelor’s degree or equivalent in Technology, Computer Science, Marketing, or related field.

  • Experience in product management, customer success, or similar roles.

  • Must be customer service-oriented and able to work and excel independently as well as in a team-oriented environment

  • Strong analytical and problem-solving abilities.

  • Languages: English is required. Spanish is desired.

  • Excellent communication and interpersonal skills.

  • Ability to manage multiple projects and priorities effectively.

Desired Qualifications

  • Hands-on experience in marketing technology activation, campaign analytics, digital marketing operations

  • Familiarity and working knowledge in MarTech products and data analysis tools is desired

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.