Brand Manager (m/f/d) OTC

Brand Manager (m/f/d) OTC

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Head of Marketing Central Europe

Localização:

Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis Neuss

Local de trabalho:

Totalmente no local

O que você fará

Kenvue is currently recruiting for:

Brand Manager (m/w/d) OTC

Who we are

At Kenvue, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, DOLORMIN®, LISTERINE® and NICORETTE® —are category leaders trusted by millions of consumers who use our products to improve their daily lives.  Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

What will you do

Key Responsibilities

• Support the Senior Brand Manager and Brand Lead in managing brand across multiple Central Europe markets
• Contribute to the CE adaptation of Global Playbooks (consumer, shopper, HCP), ensuring clarity, consistency, and regional relevance
• Support the development of CE channel and media strategies, including preparation of frameworks, guidelines, and best practices for local markets
• Play an active role in the CE NPI pipeline, supporting portfolio analysis, business cases, and coordination with Franchise, R&D, and Commercial teams
• Prepare and analyse consumer, market, and panel data to generate insights that inform brand strategy, portfolio choices, and media direction
• Independently manage defined workstreams and projects across countries and functions, ensuring high-quality, on-time delivery
• Act as a key point of contact for local Brand & Shopper Activation teams, supporting clear handover from CE strategy to local execution
• Contribute to the development of the brand’s e-commerce strategy at CE level, in collaboration with Digital and Media teams
• Support Hub capability building by sharing best practices, tools, and learnings across markets

What we are looking for

Required Qualifications

• Successfully completed university degree in business administration with a focus on marketing
• At least 2-3 years of professional experience in brand management, preferably in the FMCG or OTC industry
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Experience in identifying target audiences and devising effective campaigns
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Strong project management skills even in complex situations and under time pressure
• Business fluent in German and English
• Confident in the use of MS Office

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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