Brand Manager, NEOSTRATA

Brand Manager, NEOSTRATA

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Global Head NeoStrata Co Brand Growth

Location:

North America, United States, New Jersey, Summit

Local de trabalho:

Híbrido

O que você fará

The Neostrata Brand & Channel Growth Manager will lead the development and execution of all brand growth strategies & plans in the US, specifically driving growth in the brand’s emerging US medical professional channel and ecommerce channels.  This manager will also lead brand equity & communications that are leveraged globally in over 70 countries.   
 

Key Responsibilities

• Lead implementation of Neostrata Brand Growth Plan in US, including deep understanding of professional skincare category and developing and executing strategic objectives, key initiatives, and financial targets.
• Lead US channel strategy and growth, including active evaluation & acquisition of professional channel partners and acceleration in ecommerce.
• Lead Neostrata brand positioning, equity and communications, and pulling through to professional, digital and social content.
• Lead go-to-market strategy & plans across professional & consumer touchpoints--including professional marketing events & outreach, public relations, KOLs and influencer, digital & social media.
• Lead product and portfolio strategy.  Partner with internal innovation team to shape 3Y product and clinical innovation pipeline.
• Lead budgeting and implementation of brand marketing investment, ensuring delivery of key brand growth and financial commitments.
• Partner with Finance and channel partners to build financial projections in US operating plan, business plan and ongoing financial updates.  Represent the financial position relative to plan and risks & opportunities.
• Partner with ex-US markets and international distributor team members to cascade Neostrata equity & strategies and enable brand growth globally.

What we are looking for

Required Qualifications

• Candidates must be legally authorized to work in the United States.
• A BA/BS in Marketing or a related business field is required,
• A minimum of 5 years of work experience in consumer or professional marketing or sales is required.  
• Prior P&L, forecasting and business planning experience is required.
• Strong strategic thinking skills, ability to zoom out to set big picture business and financial strategy, while zooming in to ensure exceptional analytics and execution.
• Strong communication, presentation, and listening skills, with ability to form productive partnerships and lead cross-functional teams.
• Strong negotiation and influence skills, with both internal and external partners, seeking to create joint value for all stakeholders.
• Self-motivation, results-orientation, and creative thinking to solve with courage and care fiercely for consumers and customers.
• Strong capabilities in prioritization, balancing multiple projects/initiatives at once.
• Ability to manage through complexity and ambiguity to plan for future consumer and customer needs.

Preferred Qualifications

• MBA
• Prior experience in marketing and/or sales in professional skincare as well as ecommerce is strongly preferred.

O que você ganha com isso

$124,100.00 - $175,200.00

Isso leva em consideração vários fatores, incluindo local de trabalho, habilidades do candidato, experiência, nível de educação e outros fatores relacionados ao trabalho.

A Kenvue tem orgulho de ser um empregador de oportunidades iguais. Todos os candidatos qualificados serão considerados para o emprego com base no mérito, independentemente de raça, cor, religião, sexo, orientação sexual, identidade de gênero, idade, nacionalidade ou status de veterano protegido e não serão discriminados com base na deficiência.