HCP Lead for Japan Oral Care

HCP Lead for Japan Oral Care

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Head of Marketing & Baby Lead

Localização:

Asia Pacific, Japan, Tokyo-To, Chiyoda

Local de trabalho:

Totalmente no local

O que você fará

·        HCP Strategy & Engagement

·        Develop and execute a comprehensive HCP marketing strategy to drive Listerine advocacy and recommendation among dentists, hygienists, and related oral care professionals.

·        Translate clinical evidence and brand strategy into compelling HCP value propositions.

·        Design and deploy segmented engagement plans by HCP type, influence level, and lifecycle stage.

 

·        Scientific Communication & Content Development

·        Lead the creation of scientific and educational content (detail aids, presentations, digital assets, training materials) aligned with clinical data and regulatory standards.

·        Partner with Medical Affairs to ensure accuracy, compliance, and scientific credibility of all HCP materials.

·        Champion evidence-based messaging that differentiates Listerine in disease prevention, oral health outcomes, and daily patient care.

 

·        Advocacy & KOL Management

·        Identify, engage, and nurture Key Opinion Leaders (KOLs) and high-impact advocates within the HCP community.

·        Plan and execute advisory boards, expert meetings, speaker programs, and congress engagement.

·        Build sustainable advocacy platforms that amplify peer-to-peer influence and recommendation behavior.

 

·        Campaign & Activation Excellence

·        Lead end-to-end execution of HCP campaigns across field force, digital, and professional channels.

·        Drive integrated omnichannel activation, including face-to-face, digital detailing, webinars, and educational platforms.

·        Track performance and continuously optimize programs based on insights.

 

·        Insights, Analytics & Performance Management

·        Leverage market research, HCP insights, and performance data to inform strategy and execution.

·        Define KPIs linked to advocacy, recommendation, engagement, and campaign effectiveness.

·        Regularly evaluate ROI and recommend course corrections to maximize impact.

What we are looking for

Required Qualifications

·        Bachelor’s degree or equivalent in Marketing, Business Administration, Life Sciences, or a related field.

·        5–8 years of experience in HCP marketing, healthcare, pharma, medical devices, or consumer health preferably within healthcare or related industries.

·        Proven ability to lead and manage marketing teams and cross-functional projects.

·        Excellent communication and interpersonal skills to effectively collaborate with internal teams and external partners.

·        Good command of written and spoken English, with the ability to communicate confidently to internal stakeholders, and regional/global teams.

Desired Qualifications

·        Proven track record in building HCP advocacy and recommendation

·        Experience working cross-functionally with Brand Marketing, Medical, Regulatory teams, and Sales

·        Exposure to oral care, FMCG healthcare, or dental categories is strongly preferred

·        Strong understanding of HCP behavior and decision-making

·        Ability to translate science into impactful marketing stories

·        Strategic thinking with strong executional rigor

·        Excellence in stakeholder management and cross-functional leadership

·        Data-driven mindset with strong analytical skills

·        High standards for compliance, ethics, and scientific integrity

 What Success Looks Like

·        Increased HCP advocacy and recommendation for Listerine

·        Strong relationships with influential HCPs and KOLs

·        High-quality, credible scientific communication

·        Measurable impact on brand performance and professional endorsement

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