Junior Brand & Shopper Activation Manager

Junior Brand & Shopper Activation Manager

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Brand & Shopper Activation Lead

Localização:

Europe/Middle East/Africa, Poland, Mazowieckie, Warsaw

Local de trabalho:

Híbrido

O que você fará

As Junior Brand & Shopper Activation Manager you will be responsible for top Kenvue brands in Poland. You will report to Brand & Shopper Activation Manager.

Responsibilities:

• responsibility for the brand communication strategy and execution,
• development, implementation, and execution of annual strategic and operating plans,
• implementation of long-term plans and NPIs pipeline for the category,
• driving consumer, shopper & customer activation agenda (offline & online) for respective brand(s)
• initiating and creating multichannel propositions and sales support tools for key customers,
• conducting and coordinating trade marketing projects, including preparation of POS materials & digital assets and their implementation at point of sales, offline and online respectively,
• managing & executing omnichannel activations with trade marketing & digital support
• evaluation of activities, research, advertising campaigns & customer’s promotions
• systematic control of competitors activities in the segment,
• effective budget planning & management and setting priorities based on evaluations,
• effective collaboration with the agencies (media house, advertising agencies – ATL, BTL, research agencies, PR agency, POS agencies),
• best in class customer cooperation, including category meetings & customer workshops,
• close cooperation with other departments: Global Marketing Team, Sales, Demand Planning, Co-packing, Business Intelligence.

Required experience:

• strong cross-functional marketing experience (Brand Activation / Trade Marketing) with minimum 2 years at similar position in FMCG industry knowledge of skin care category will be an additional advantage,
• experience in Trade Marketing projects & activations coordination
• strong interest in digital marketing
• experience in working with marketing agencies, including digital scope,
• analytical & financial skills (P&L, ROI),
• strong communication and presentations skills,
• very good organizational skills, including the ability to manage multiple tasks simultaneously & setting priorities,
• high level of inner motivation & proactive approach,
• fluent English and Polish is a must.

We Offer:

• Interesting job in a prestigious international healthcare company,
• Possibility to work on brands being key market players with strong heritage,
• Highly professional environment,
• Friendly and supportive team members and management,
• Opportunities for professional growth and career development,
• Possibilities to take part in different projects,
• Many employee benefits, such as medical care, life insurance etc.

 Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Se você for um indivíduo com deficiência, consulte nossa página Página de assistência a deficientes para obter informações sobre como solicitar uma acomodação.