Senior Brand Manager (m/f/d) OTC (nicorette/Imodium/Dolormin/Olynth)

Senior Brand Manager (m/f/d) OTC (nicorette/Imodium/Dolormin/Olynth)

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Brand & Shopper Activation Director Germany

Localização:

Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis Neuss

Local de trabalho:

Híbrido

O que você fará

Kenvue is currently recruiting for:

Senior Brand Manager (m/f/d) OTC (nicorette/Imodium/Dolormin/Olynth)

This position reports to the Marketing Manager OTC Germany and is based in Neuss, Germany.

Who we are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including LISTERINE, Neutrogena, Penaten, o.b., Olynth, Regaine, or nicorette that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future – and yours.
 

What you will do 

Join our team as Senior Brand Manager OTC! In this role, you will be leading marketing strategy and activation of a few of our iconic OTC brands such as nicorette, Imodium, Dolormin and/or Olynth in Germany.
 

Key Responsibilities

• Lead the marketing strategy and activation for one or multiple OTC brands in key market Germany
• Partner closely with the Media team to deliver best-in-class media strategies and activation plans
• Translate global/regional brand strategies into impactful local market plans, leveraging consumer insights, market data, and retailer intelligence
• Drive BTL and retail activation in close collaboration with Trade Marketing, including assortment, promotions, merchandising, shopper activation, and in-store visibility
• Optimize pricing and promotional ROI in partnership with the Commercial Excellence team
• Collaborate with Sales & Supply Chain to improve forecast accuracy to ensure OTIF delivery
• Foster strong collaboration with Central European Marketing Hub Team, Trade Marketing & Sales teams
• Lead, coach, and develop a high-performing team of 2-3 (Junior) Brand Managers

What we are looking for

Required Qualifications

• Above-average university degree in business/economics with a focus on marketing
• At least 4 years of professional experience in brand management, preferably in the FMCG or OTC industry
• International experience through internships or studies desirable
• Very good conceptual as well as analytical skills and strong in presentations/storytelling
• Entrepreneurial thinking and a high degree of personal responsibility
• Confident handling of operational and organizational complexity (e.g. in a matrix organization)
• Intercultural competence and outstanding communication skills
• Strong project management skills even in complex situations and under time pressure
• Fluency in German and English
• Advanced proficiency in Microsoft Excel and PowerPoint
   

What’s in it for you

• A permanent employment contract with competitive salary, and social benefits
• 30 days of paid vacation and 30 “Work from Anywhere” days per year
• Flexible/hybrid working model with 2-3 office/remote days per week
• A strong team spirit with flat hierarchies
• A unique development plan, regular trainings and training days to take your skills to the next level
• Cross-functional and international career development opportunities
• Modern office with canteen, free beverages & fruit, access to our gym and fitness classes
• Employee discount and corporate benefits

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