Senior Brand Manager (m/f/d) OTC
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O que fazemos
At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.
Quem somos
Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.
Role reporta para:
Brand & Shopper Activation Director GermanyLocalização:
Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis NeussLocal de trabalho:
HíbridoO que você fará
Kenvue is currently recruiting for:
Senior Brand Manager (m/f/d) OTC
This position reports to the Marketing Manager OTC Germany and is based in Neuss, Germany.
What you will do
Join us as a Senior Brand Manager OTC (m/f/d) and take ownership of some of our iconic brands such as Nicorette, Imodium, Dolormin and/or Olynth in Germany.
In this role, you will drive brand growth in a highly regulated and dynamic OTC environment, combining strong consumer marketing capabilities with a deep understanding of the German healthcare market.
- Lead the brand strategy and execution for one or more of our iconic OTC brands in Germany
- Translate global/regional strategies into impactful local plans tailored to the German market
- Leverage consumer, shopper, and market insights to identify growth opportunities
- Drive integrated campaigns in close partnership with Media and cross-functional teams
- Lead in-store and BTL activation with Trade Marketing
- Optimize pricing and promotion strategies to maximize ROI
- Collaborate closely with Sales, Supply Chain and regional teams
- Lead and develop a team of 2–3 Brand Managers
What we are looking for
- Degree in business/economics with a focus on marketing
- Solid experience in brand management within the OTC, pharmaceutical, or consumer healthcare industry
- Proven experience in developing and executing marketing strategies in complex environments
- Experience in leading teams or managing direct reports
- Strong analytical skills combined with compelling storytelling abilities
- Ability to work effectively in cross-functional and matrix organizations
- Very good conceptual as well as analytical skills and strong in presentations/storytelling
- Strong project management skills even in complex situations and under time pressure
- Strong understanding of the German market as well as fluency in German and English
What’s in for you
- A permanent employment contract with competitive salary, and social benefits
- 30 days of paid vacation and 30 “Work from Anywhere” days per year
- Flexible/hybrid working model with 2-3 office/remote days per week
- A strong team spirit with flat hierarchies
- A unique development plan, regular trainings and training days to take your skills to the next level
- Cross-functional and international career development opportunities
- Modern office with canteen, free beverages & fruit, access to our gym and fitness classes
- Employee discount and corporate benefits
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