Sr. Mgr, Neutrogena Events & Engagement

Sr. Mgr, Neutrogena Events & Engagement

O que fazemos

At Kenvue, percebemos o extraordinário poder do cuidado diário. Construída com base em mais de um século de herança e enraizada na ciência, somos a casa de marcas icônicas - incluindo NEUTROGENA®, AVEENO®, TYLENOL,® LISTERINE,® JOHNSON'S® e BAND-AID® que você já conhece e ama. A ciência é a nossa paixão; O cuidado é o nosso talento.

Quem somos

Nossa equipe global é de ~ 22.000 pessoas brilhantes com uma cultura no local de trabalho onde cada voz é importante e cada contribuição é apreciada. Somos apaixonados por insights, inovação e comprometidos em entregar os melhores produtos aos nossos clientes. Com experiência e empatia, ser um Kenvuer significa ter o poder de impactar milhões de pessoas todos os dias. Colocamos as pessoas em primeiro lugar, nos importamos ferozmente, ganhamos confiança com a ciência e resolvemos com coragem - e temos oportunidades brilhantes esperando por você! Junte-se a nós para moldar nosso futuro - e o seu. Para obter mais informações, clique em aqui.

Role reporta para:

Sr Dir US Neutrogena Megabrand Adv Comm

Location:

North America, United States, New Jersey, Summit

Local de trabalho:

Híbrido

O que você fará

NEUTROGENA® is a powerhouse brand that develops, manufactures, and markets skin and hair care products sold worldwide and recommended by Dermatologists. The product line includes facial cleansers and moisturizers, sun protection, acne, cosmetics, body moisturizers and washes, shampoo, and other hair and skin care products.

The Senior Manager, Neutrogena Events & Engagement is responsible for leading Neutrogena’s total activation strategy and integrated execution across all consumer touchpoints. This role owns multi‑year planning, oversees end‑to‑end activation (social, retail, partnerships, and events), manages budget discipline, and leads a cross‑functional team to deliver against business objectives. 

Key Responsibilities

US Activation Strategy & Planning 

• Lead the total US Neutrogena activation strategy across all touchpoints, from planning and briefing to execution.

• Identify and execute new and white-space opportunities, partnerships and events for Neutrogena to enter and lead cultural conversation.

• Own the integrated brand equity calendar and ensure alignment to business and product priorities.

• Lead annual and multi‑year activation planning and budget management.

Social Media & Engagement Strategy  

• Oversee owned US social and community strategy, agency partnerships, and platform growth (Instagram, TikTok, TYB).

• Work closely with Global team to ensure US priorities, activations and retail moments are captured in campaign briefings, calendars and brand development. 

• Lead social listening and mass sampling efforts to drive word-of-mouth and brand love.

• Manage a US social strategist and agency partners to deliver executional excellence and a best-in-class social presence.

• Partner with media teams to support an always‑on media and boosting approach. 

Team Leadership & Talent Development 

• Lead and develop a team of direct reports across social media and activation executions.

• Define clear roles, responsibilities, and ways of working to drive efficiency and accountability.

 

What we are looking for:

Required Qualifications 

• A minimum of a Bachelor's degree.

• A minimum of 7–10+ years in brand management, event and activations or integrated marketing roles.

• Experience leading teams and developing mid‑level managers. 

• Demonstrated success driving brand experiences & activations, best-in-class social media strategy, integrated communications campaign strategy and execution.

• Proven cross‑functional leadership skills and agency management experience.

• Beauty or fashion experience strongly preferred; cross-category brands a plus.

Leadership Competencies 

• Strategic thinker with a consumer‑first mindset.

• Strong capability in measurement and optimization.

• Ability to simplify complexity and drive clarity.

• Excellent collaboration and communication skills.

• Talent developer with a growth mindset.

• Bias for action and operational excellence.

 

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O que você ganha com isso

$153,850.00 - $217,200.00

Isso leva em consideração vários fatores, incluindo local de trabalho, habilidades do candidato, experiência, nível de educação e outros fatores relacionados ao trabalho.

A Kenvue tem orgulho de ser um empregador de oportunidades iguais. Todos os candidatos qualificados serão considerados para o emprego com base no mérito, independentemente de raça, cor, religião, sexo, orientação sexual, identidade de gênero, idade, nacionalidade ou status de veterano protegido e não serão discriminados com base na deficiência.