Senoir Shopper Marketing Manager
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- Posting Date:
- End Date:
- Job ID:
- 2507035646W
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What we do
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Who We Are
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.
Role reports to:
Essential Health LeadLocation:
Asia Pacific, Thailand, Bangkok, BangkokWork Location:
HybridWhat you will do
What you will do
The Senior Shopper Marketing Manager is responsible for three main pillars includes Identifying Category Growth Opportunities, converting brands priorities into Category plans and Execution frameworks, as well as Fulfilling Specific Categories / Shopper Demands
Key Responsibilities
Develop Category growth plan and drive brand growth in strategic channels.
Initiate Category growth opportunity and own end-to-end priority projects in specific Category.
Manage Category priority, activity grid and new product listing for multiple categories/brands.
Analyze customer and shopper insight into Category strategy.
Manage and proactively review execution metrics to ensure budgets are utilized at best efficiency of ROI.
Monitor and manage investment within allotted shopper marketing budget.
Collaborate with team and retail establishment on strategic partnership planning such as JBP, Category health check, Business review.
Core competencies required for this role:
Strategic thinker with experience creating comprehensive Category plans.
Strong End to end execution from marketing strategy to in-store execution
Outstanding communication and problem-solving skills/ team player.
Good relationship builder among multi departments.
What we are looking for
Bachelor’s or master’s degree in business administration or any related field. MBA is preferred.
Minimum 3 years’ experience in trade/shopper marketing
Competent in Retail audit / Egg (Dunhumby) / EYC
Strong analytical skills
Excellent presentation skills
Excellent command of English & Thai in speaking reading and writing
Computer proficiency (MS words, excel, PowerPoint)
Result oriented and proactive
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, gender identity, age, national origin, protected veteran status, or any other legally protected characteristic, and will not be discriminated against on the basis of disability.
If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.