Shopper Marketing Manager - WS, B2B Omnichannel

Shopper Marketing Manager - WS, B2B Omnichannel

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Group Shopper Marketing Manager, Indirect Channels

Location:

Asia Pacific, India, Maharashtra, Greater Mumbai

Work Location:

Fully Onsite

What you will do

The Shopper Marketing Manager - Wholesale, B2B Omnichannel is responsible for leading and supervising the sales team to achieve sales goals through effective coaching, resource allocation, and execution of promotional activities. You will analyze sales data, support key accounts, and collaborate on sales strategies to drive business growth and ensure compliance with regulations:

Key Responsibilities

• Lead and mentor teams to innovate and execute strategies that drive business growth and enhance brand presence across wholesale, B2B, and sales environments.
• Develop and implement strategic plans and marketing activations by collaborating cross-functionally with sales, product, supply chain, and retail management teams to maximize ROI and customer engagement.
• Oversee resource allocation, territory assignments, and budget management to optimize team productivity, customer coverage, and cost-effective execution of sales and marketing strategies.
• Ensure compliance with all relevant regulations and company policies in sales and marketing activities.
• Analyze sales, inventory, and campaign performance data to identify trends, opportunities, and areas for continuous improvement at individual, team, and market levels.
• Champion the adoption of emerging technologies and analytics tools to refine segmentation, personalize marketing efforts, and support data-driven decision-making.
• Drive continuous improvement through effective coaching, motivation, performance management, and agile strategy adaptation to evolving market trends.
• Oversee the creation of compelling content, promotional materials, and account support to enhance product presence, brand loyalty, and customer satisfaction.
• Coordinate and support special sales events and promotional activities in partnership with internal stakeholders.

What we are looking for

Required Qualifications

• Bachelor’s degree or equivalent in business, marketing, or a related field.
• 6 to 8 years of progressive experience in sales management or shopper marketing within a wholesale or B2B omnichannel environment.
• Proven ability to lead and develop high-performing sales teams in complex and dynamic settings.
• Exceptional organizational skills with strong attention to detail and the ability to manage multiple priorities simultaneously.
• Excellent communication and interpersonal skills to build and maintain effective business relationships across diverse functions.

Desired Qualifications

• Demonstrated initiative and accountability in driving sales results and following through on commitments.
• Capability to thrive in challenging environments characterized by complexity and uncertainty, adapting strategies as needed.
• Exceptional ability to blend creative vision with analytical rigor, utilizing data insights to craft impactful marketing campaigns that influence complex buyer behaviors.
• Strong supervisory skills with experience in leading cross-functional teams, fostering collaboration, and driving high-performance cultures.
• Proficiency in leveraging digital marketing platforms, CRM systems, and advanced analytics to enhance shopper engagement and campaign effectiveness.
• Excellent communication and stakeholder management skills, capable of articulating strategic concepts and inspiring teams to achieve ambitious marketing goals.

What’s in it for you

• Competitive Benefit Package*        
• Paid Company Holidays, Paid Vacation, Volunteer Time & More!        
• Learning & Development Opportunities        
• This list could vary based on location/region

       

*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

       

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.