Brand Manager, NEOSTRATA

Brand Manager, NEOSTRATA

我们做什么

在 Kenvue，我们意识到日常护理的非凡力量。我们以一个多世纪的传统为基础，植根于科学，是标志性品牌的品牌 - 包括您已经熟悉和喜爱的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科学是我们的热情所在;关心就是我们的才能。

我们是谁

我们的全球团队由 ~ 22,000 名才华横溢的员工组成，他们的职场文化中，每个声音都很重要，每一个贡献都受到赞赏。 我们热衷于洞察， 创新并致力于为我们的客户提供最好的产品。凭借专业知识和同理心，成为 Kenvuer 意味着每天有能力影响数百万人。我们以人为本，热切关怀，以科学赢得信任，以勇气解决——有绝佳的机会等着您！加入我们，塑造我们和您的未来。有关更多信息，请单击 here.

Role reports to：

Global Head NeoStrata Co Brand Growth

位置：

North America, United States, New Jersey, Summit

工作地点：

混合

你会做什么

The Neostrata Brand & Channel Growth Manager will lead the development and execution of all brand growth strategies & plans in the US, specifically driving growth in the brand’s emerging US medical professional channel and ecommerce channels.  This manager will also lead brand equity & communications that are leveraged globally in over 70 countries.   
 

Key Responsibilities

• Lead implementation of Neostrata Brand Growth Plan in US, including deep understanding of professional skincare category and developing and executing strategic objectives, key initiatives, and financial targets.
• Lead US channel strategy and growth, including active evaluation & acquisition of professional channel partners and acceleration in ecommerce.
• Lead Neostrata brand positioning, equity and communications, and pulling through to professional, digital and social content.
• Lead go-to-market strategy & plans across professional & consumer touchpoints--including professional marketing events & outreach, public relations, KOLs and influencer, digital & social media.
• Lead product and portfolio strategy.  Partner with internal innovation team to shape 3Y product and clinical innovation pipeline.
• Lead budgeting and implementation of brand marketing investment, ensuring delivery of key brand growth and financial commitments.
• Partner with Finance and channel partners to build financial projections in US operating plan, business plan and ongoing financial updates.  Represent the financial position relative to plan and risks & opportunities.
• Partner with ex-US markets and international distributor team members to cascade Neostrata equity & strategies and enable brand growth globally.

What we are looking for

Required Qualifications

• Candidates must be legally authorized to work in the United States.
• A BA/BS in Marketing or a related business field is required,
• A minimum of 5 years of work experience in consumer or professional marketing or sales is required.  
• Prior P&L, forecasting and business planning experience is required.
• Strong strategic thinking skills, ability to zoom out to set big picture business and financial strategy, while zooming in to ensure exceptional analytics and execution.
• Strong communication, presentation, and listening skills, with ability to form productive partnerships and lead cross-functional teams.
• Strong negotiation and influence skills, with both internal and external partners, seeking to create joint value for all stakeholders.
• Self-motivation, results-orientation, and creative thinking to solve with courage and care fiercely for consumers and customers.
• Strong capabilities in prioritization, balancing multiple projects/initiatives at once.
• Ability to manage through complexity and ambiguity to plan for future consumer and customer needs.

Preferred Qualifications

• MBA
• Prior experience in marketing and/or sales in professional skincare as well as ecommerce is strongly preferred.

对您有什么好处

$124,100.00 - $175,200.00

这考虑了许多因素，包括工作地点、候选人的技能、经验、教育水平和其他与工作相关的因素

Kenvue 很自豪能成为一个机会均等的雇主。所有合格的申请人都将根据业绩获得就业考虑，不分种族、肤色、宗教、性别、性取向、性别认同、年龄、国籍或受保护的退伍军人身份，并且不会因残疾而受到歧视。