Kenvue 目前正在招聘 a：
我们做什么
在 Kenvue，我们意识到日常护理的非凡力量。我们以一个多世纪的传统为基础，植根于科学，是标志性品牌的品牌 - 包括您已经熟悉和喜爱的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科学是我们的热情所在;关心就是我们的才能。
我们是谁
我们的全球团队由 ~ 22,000 名才华横溢的员工组成，他们的职场文化中，每个声音都很重要，每一个贡献都受到赞赏。 我们热衷于洞察， 创新并致力于为我们的客户提供最好的产品。凭借专业知识和同理心，成为 Kenvuer 意味着每天有能力影响数百万人。我们以人为本，热切关怀，以科学赢得信任，以勇气解决——有绝佳的机会等着您！加入我们，塑造我们和您的未来。有关更多信息，请单击 here.
Role reports to：
マーケティング マネジャー位置：
Asia Pacific, Japan, Tokyo-To, Chiyoda工作地点：
混合你会做什么
Position Summary
This role will play a critical role in brand management, leading one of brands in Kenvue business from A to Z. This role would be fully responsible and accountable to own E2E brand P&L management and marketing execution, along with sustainable brand equity growth and business growth in short term and long term. This role will lead a cross-functional team to deliver results, also have tight engagement with regional team to share, exchange knowledge and make exciting future with scalable innovation pipeline and portfolios.
Role Duty & Responsibilities
Brand Management
Research & analysis
Analyzes key performance indicators and financial reports such as brand sales and offtake
Conducts consumer/market research to find new opportunity areas and assess the size of prize
Brand strategy development & execution
Develop business growth strategy and gain cross-functional alignment to develop innovative and achievable business plans
Develop longer term growth plan including brand evolution strategy
Lead retail execution plan partnering with the sales strategy team & external distributor and cross-functionally with the commercial teams.
Communication planning & execution
Develops campaign brief, eco-system, consumer advertising, and marketing programs via systematic assessment of market trends, unmet consumer needs, and competitive activity.
Design advanced communication and media plan based on deep consumer insight and media behaviors
Flawless execution of marketing campaign with sense of urgency
Displays skills in evaluating effectiveness of marketing tactics and return on investment to identify and provide input on potential areas for improvement
Key brand index management
Keep track of brand health through appropriate measurement tools
Plans and forecasts for sales
Budget planning and tracking
What we are looking for
Related Experience & Behavior, Competency
At least 3+ years brand marketing experience.
Experience of working with cross functional teams and regional teams.
Consumer-centric & agile mindset
Strong Owner mind-set to drive/deliver results by actively engaging relevant stakeholders
Bachelor’s degree and above with relative brand management experiences
(preferably) 2+ years of FMCG or related industry’s marketing experience
(preferably) Experience of working with external distributors
Expertise and Skills
Cross-functional communication and project management skills with internal (i.e., enabling teams) and external stakeholders (i.e., regional MKT/agencies)
Strategic thinking & analytical and problem-solving skills
Ability to speak and write in English and Japanese at a business level
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