Mgr, Club Insights & Category Research

Mgr, Club Insights & Category Research

我们做什么

在 Kenvue，我们意识到日常护理的非凡力量。我们以一个多世纪的传统为基础，植根于科学，是标志性品牌的品牌 - 包括您已经熟悉和喜爱的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科学是我们的热情所在;关心就是我们的才能。

我们是谁

我们的全球团队由 ~ 22,000 名才华横溢的员工组成，他们的职场文化中，每个声音都很重要，每一个贡献都受到赞赏。 我们热衷于洞察， 创新并致力于为我们的客户提供最好的产品。凭借专业知识和同理心，成为 Kenvuer 意味着每天有能力影响数百万人。我们以人为本，热切关怀，以科学赢得信任，以勇气解决——有绝佳的机会等着您！加入我们，塑造我们和您的未来。有关更多信息，请单击 here.

Role reports to：

Head Walmart Insights Bus Intel

位置：

North America, United States, Arkansas, Rogers

工作地点：

混合

你会做什么

The Manager, Club Shopper Insights & Category Research is responsible owning customer retailer-specific research intiatives, utilizing data to generate insights that influence sales strategies and business growth within the Club channel, specifically with Sam’s Club and Costco customers.

Key Responsibilities:

• Lead the design and implementation of shopper and category research programs to generate actionable insights and drive business growth across Sam's Club and Costco.

• Collaborate with stakeholders across sales to develop and excute surveys, along with conducting shopper research, and concept testing.

• Accelerate business outcomes through category, shopper and consumer insights into clear recommendations that unlock measurable commercial impact.

• Cultivate a culture of consumer and shopper obsession, ensuring consumers and shoppers are at the heart of every discussion.
• Provide strategic leadership in utilizing research and analytics insights to influence strategies, sales support, distribution strategies and affiliate market research.

What we are looking for

Required Qualifications:

• Bachelor’s degree or equivalent in a relevant field such as business, analytics, sales or marketing.

• 6+ years of progressive experience in shopper insights, category insights, consumer insights, market research, or related analytical and research-focused functions.

• Lead the development and execution of custom retailer-specific research studies, including survey design, shopper behavior analysis, concept testing, and customer learning initiatives.

• Experience utilizing syndicated data sources such as Circana, Nielsen, Numerator, or similar platforms to develop insights and business recommendations.

• Ability to synthesize complex data, research findings, and consumer insights into compelling business narratives, recommendations, and executive presentations.

• Excellent communication and presentation skills, capable of influencing senior stakeholders and cross-functional teams, while partnering with both technical and non-technical stakeholders

Desired Qualifications:

• Proven expertise in designing and managing both primary and secondary research projects at a regional or global scale
• Demonstrated track record of driving innovation in data analytics strategies that have led to measurable business improvements
• Proficiency in utilizing various research tools, methodologies and data sources to support comprehensive market analysis
• Ability to lead special projects and adapt research approaches to support evolving business needs and market conditions

对您有什么好处

$124,100.00 - $175,200.00

这考虑了许多因素，包括工作地点、候选人的技能、经验、教育水平和其他与工作相关的因素

Kenvue 很自豪能成为一个机会均等的雇主。所有合格的申请人都将根据业绩获得就业考虑，不分种族、肤色、宗教、性别、性取向、性别认同、年龄、国籍或受保护的退伍军人身份，并且不会因残疾而受到歧视。