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Role reports to:
Head of HCP Engagement, Self Care位置:
North America, United States, New Jersey, Summit工作地點:
混合你會做什麼
The Associate Manager for US Primary Care, Allergy & Digestive Health will be responsible for supporting and implementing the U.S. Kenvue Primary Care / OTC portfolio marketing strategy. The position will work across the Self-Care business unit to engage and win with Primary Care Physicians (PCPs).
Key Responsibilities
With Manager Support, the Associate Manager, will:
Develop and activate the Primary Care / OTC (Allergy & Digestive Health) portfolio business model to increase and accelerate market activation with PCPs for Kenvue brands across the US.
Support the development and implementation of professional omni-channel strategies.
Support relevant new product innovation strategies for the Kenvue primary care OTC portfolio and amplify launch impact with PCPs; champion the development of professionally relevant claims to strengthen overall relevance with PCPs.
Coordinate with all levels and functions in the organization to ensure that professional marketing plans are clearly aligned and deliver on key business priorities via annual business planning process.
Partner with brand teams and CBI to gain consumer insights and marketplace knowledge. Assess marketplace trends, identify issues and opportunities, and monitor global competition. Tracking and monitoring of metrics/KPIs for Professional Marketing & Sales programs/initiatives.
Build relationships and effectively collaborate with Professional Sales, public relations, medical/professional affairs, clinical, research and development, trade and customer marketing to help develop effective professional channel strategies.
Spend time in the field with Professional Sales Representatives to develop fundamental sales team needs.
What we are looking for
Education:
A minimum of a Bachelor's (or four-year degree) is required
An MBA is preferred
Required Qualifications:
A minimum of 3+ years of business experience is required
A minimum of 1 year of progressive marketing experience or a combination of sales and marketing experience is required
Experience with HCPs is preferred
Experience in Skincare, Pharmaceutical and/or Consumer Packaged Goods is strongly preferred
Digital marketing experienced and understanding of Media/technology trends is strongly preferred
Candidates must have good communication and influencing skills, be able to work in a team environment, and be customer/market oriented
Ability to work within and lead a cross functional team required
Strong business analytics, strategic thinking, consumer insights development, understanding of core marketing levers and advertising experience are required
Familiarity with segmentation and business analytics; direct experience with web metrics/analytics a plus
This position requires up to 10% domestic travel
#LI-JP1
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本職位新員工年薪底薪範圍:
這考慮了許多因素,包括工作地點、候選人的技能、經驗、教育水準和其他與工作相關的因素
有競爭力的福利待遇**
帶薪公司假期, 帶薪休假、志願者時間 &更多!
學習 &發展機會
Kenvuer Impact Networks
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