Kenvue 目前正在招聘 a：
我們做什麼
在 Kenvue，我們意識到日常護理的非凡力量。我們以一個多世紀的傳統為基礎，植根於科學，是標誌性品牌的品牌 - 包括您已經熟悉和喜愛的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科學是我們的熱情所在;關心就是我們的才能。
我們是誰
我們的全球團隊由 ~ 22,000 名才華橫溢的員工組成，他們的職場文化中，每個聲音都很重要，每一個貢獻都受到讚賞。 我們熱衷於洞察， 創新並致力於為我們的客戶提供最好的產品。憑藉專業知識和同理心，成為 Kenvuer 意味著每天有能力影響數百萬人。我們以人為本，熱切關懷，以科學贏得信任，以勇氣解決——有絕佳的機會等著您！加入我們，塑造我們和您的未來。有關更多資訊，請按兩下 here.
Role reports to：
マーケティング マネジャー位置：
Asia Pacific, Japan, Tokyo-To, Chiyoda工作地點：
混合你會做什麼
Position Summary
This role will play a critical role in brand management, leading one of brands in Kenvue business from A to Z. This role would be fully responsible and accountable to own E2E brand P&L management and marketing execution, along with sustainable brand equity growth and business growth in short term and long term. This role will lead a cross-functional team to deliver results, also have tight engagement with regional team to share, exchange knowledge and make exciting future with scalable innovation pipeline and portfolios.
Role Duty & Responsibilities
Brand Management
Research & analysis
Analyzes key performance indicators and financial reports such as brand sales and offtake
Conducts consumer/market research to find new opportunity areas and assess the size of prize
Brand strategy development & execution
Develop business growth strategy and gain cross-functional alignment to develop innovative and achievable business plans
Develop longer term growth plan including brand evolution strategy
Lead retail execution plan partnering with the sales strategy team & external distributor and cross-functionally with the commercial teams.
Communication planning & execution
Develops campaign brief, eco-system, consumer advertising, and marketing programs via systematic assessment of market trends, unmet consumer needs, and competitive activity.
Design advanced communication and media plan based on deep consumer insight and media behaviors
Flawless execution of marketing campaign with sense of urgency
Displays skills in evaluating effectiveness of marketing tactics and return on investment to identify and provide input on potential areas for improvement
Key brand index management
Keep track of brand health through appropriate measurement tools
Plans and forecasts for sales
Budget planning and tracking
What we are looking for
Related Experience & Behavior, Competency
At least 3+ years brand marketing experience.
Experience of working with cross functional teams and regional teams.
Consumer-centric & agile mindset
Strong Owner mind-set to drive/deliver results by actively engaging relevant stakeholders
Bachelor’s degree and above with relative brand management experiences
(preferably) 2+ years of FMCG or related industry’s marketing experience
(preferably) Experience of working with external distributors
Expertise and Skills
Cross-functional communication and project management skills with internal (i.e., enabling teams) and external stakeholders (i.e., regional MKT/agencies)
Strategic thinking & analytical and problem-solving skills
Ability to speak and write in English and Japanese at a business level
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