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Group Product Manager- Marketing, Skin Health

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ID:
2507037971W

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Group Product Manager- Marketing, Skin Health

我們做什麼

Kenvue,我們意識到日常護理的非凡力量。我們以一個多世紀的傳統為基礎,植根於科學,是標誌性品牌的品牌 - 包括您已經熟悉和喜愛的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科學是我們的熱情所在;關心就是我們的才能。

我們是誰

我們的全球團隊由 ~ 22,000 名才華橫溢的員工組成,他們的職場文化中,每個聲音都很重要,每一個貢獻都受到讚賞。 我們熱衷於洞察, 創新並致力於為我們的客戶提供最好的產品。憑藉專業知識和同理心,成為 Kenvuer 意味著每天有能力影響數百萬人。我們以人為本,熱切關懷,以科學贏得信任,以勇氣解決——有絕佳的機會等著您!加入我們,塑造我們和您的未來。有關更多資訊,請按兩下 here.

Role reports to:

Marketing Director - Skin Health & Oral Care

位置:

Asia Pacific, India, Maharashtra, Greater Mumbai

工作地點:

混合

你會做什麼

The Group Product Manager, Skin Health is responsible for developing and implementing marketing strategies to promote skin health products within the HCP channel (Dermatologists). You will be responsible for developing and executing the annual marketing plan, making recommendations for the development of franchise marketing strategy, and identifying new opportunities to drive growth in the dermat channel.

You will oversee the overall marketing plan and collaborate with cross-functional teams( sales, supply chain, R&D, global and regional brand teams) to drive overall brand outcomes:

Key Responsibilities

  • Develop and execute brand marketing plans in the HCP (dermatologist) channel that align with the brand’s overall business objectives and the specific goals of the skin health franchise.
  •  Own the end-to-end demand generation strategy for the skin health portfolio across HCP ecosystem- right content , engagement with KOLs,
  • Lead brand share growth initiatives for the skin health portfolio brands in India in the HCP channel
  • Create medical marketing communication and content strategy for in-clinic promotion across skin health brands
  • Champion insight generation across HCPs. Monitor trends and behaviors to shape a comprehensive and effective marketing strategy for inside derm chamber detailing
  • Lead long term portfolio planning for the brands in the HCP channel. Closely collaborate with global teams to drive portfolio and innovation strategy for India
  • Utilize data-driven insights to optimize marketing initiatives and drive business growth
  • Stay abreast of industry trends and competitor activities to identify new opportunities
  • Own and drive overall proposition for skin-health products including portfolio strategy, pricing and packaging among others in the HCP channel
  • Work closely with cross functional teams including demand planning, supply planning and customer development to drive forecasting and integrated business planning for the business unit
  • Formulate and implement marketing objectives and policies to maximize sales and profitability
  • Drive excellence by collaborating with the sales team.
  • Work to identify the key stakeholders and KOLs in the therapeutic area. Establish regular contact with key stakeholders / partners / KOLs.

What we are looking for

Required Qualifications

  • Minimum 8-10 years of experience in marketing within the Consumer Health industry
  • Strong background in HCP industry required /pharma marketing
  • Post graduate Degree or Equivalent in Marketing or related field
  • Proven track record of success in developing and implementing marketing strategies
  • Strong leadership skills with the ability to inspire and motivate teams
  • Direct experience in customer interfaces, such as sales or sales management
  • Excellent communication and presentation abilities
  • Excellent analytical skills to interpret complex business data and forecast outcomes

Desired Qualifications

  • Experience in sales is desirable
  • Proven track record of success in business growth, strategy development, and innovation
  • In-depth knowledge of consumer sector sales, marketing, and marketing research
  • Effective leadership through ambiguity, conflict, and complexity
  • Excellent verbal and written communication skills

       

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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