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在 Kenvue，我們意識到日常護理的非凡力量。我們以一個多世紀的傳統為基礎，植根於科學，是標誌性品牌的品牌 - 包括您已經熟悉和喜愛的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科學是我們的熱情所在;關心就是我們的才能。
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我們的全球團隊由 ~ 22,000 名才華橫溢的員工組成，他們的職場文化中，每個聲音都很重要，每一個貢獻都受到讚賞。 我們熱衷於洞察， 創新並致力於為我們的客戶提供最好的產品。憑藉專業知識和同理心，成為 Kenvuer 意味著每天有能力影響數百萬人。我們以人為本，熱切關懷，以科學贏得信任，以勇氣解決——有絕佳的機會等著您！加入我們，塑造我們和您的未來。有關更多資訊，請按兩下 here.
Role reports to：
Business Unit Director - Self Care位置：
Asia Pacific, Australia, New South Wales, Sydney工作地點：
混合你會做什麼
This role will be partnering with the HCP & Medical Affairs Manager and Brand marketing team, you will the responsibility and accountability to execute the HCP marketing initiatives for a portfolio of leading brands
Key Responsibilities
Strategy and Execution
- Execute the Pacific HCP initiatives to deliver on our strategic imperatives for the business
- Build an awareness and understanding of Brand positioning, Strategies and objectives through close partnerships with Consumer Brand teams
- Identification and Sharing of HCP Insights and Trends
- Build Global HCP marketing network to access Global HCP playbooks and toolkits to support ambition to adapt Global HCP strategies and campaign amplification of Global Assets for Brand consistency
- Development and delivery of medical brand plans covering evidence-generation, educational program design and execution, key professional and consumer scientific communications and KOL engagement in line with brand strategies
- Lead the creation of HCP detailers, claims and educational materials in compliance with regulatory standards
- Lead the creation of Conference Event displays and materials
- Manage the HCP sampling program, budget and execution
- Support commercial events including but not limited to live demos, Q&A sessions, PR engagements etc. to share our science with consumers and customers.
Stakeholder Management
- Proactively engage and maintain relationships with KOLs, Medical Associations, Universities, Hospitals and Research institutions at a local and regional level to drive Kenvue’s scientific thought-leadership, credibility ,trust and advocacy for the science behind our brands
- Build effective working relationships end to end to ensure our brand consumer and HCP plans are strategically aligned
- Build Global HCP marketing network to share learnings and best practice
HCP Omni-Channel Communication
- Build and maintain Kenvue HCP 1P Database; ensure all new leads are added to the database in a compliant & timely manner
- Own HCP elements of the Integrating Marketing Communication brief and work collaboratively with Publicis Collective to develop and execute the HCP media and communication plan
Financials
- Maintain the HCP BME budget
Compliance
- Ensure Pacific HCP program is executed inline with Kenvue Code of conduct
What We Are Looking For
Required Qualifications
- Degree qualified in a business discipline and/or science
- Experience in HCP marketing
- Proven track record of successfully activating and engaging healthcare professionals
What’s In It For You
- Competitive Benefit Package
- Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
- Learning & Development Opportunities
- Employee Resource Groups
- This list could vary based on location/region
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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