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在 Kenvue,我們意識到日常護理的非凡力量。我們以一個多世紀的傳統為基礎,植根於科學,是標誌性品牌的品牌 - 包括您已經熟悉和喜愛的 NEUTRGENA®、AVEENO、TYLENOL®®、LISTERINE®、JOHNSON'S® 和 BAND-AID®。科學是我們的熱情所在;關心就是我們的才能。
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我們的全球團隊由 ~ 22,000 名才華橫溢的員工組成,他們的職場文化中,每個聲音都很重要,每一個貢獻都受到讚賞。 我們熱衷於洞察, 創新並致力於為我們的客戶提供最好的產品。憑藉專業知識和同理心,成為 Kenvuer 意味著每天有能力影響數百萬人。我們以人為本,熱切關懷,以科學贏得信任,以勇氣解決——有絕佳的機會等著您!加入我們,塑造我們和您的未來。有關更多資訊,請按兩下 here.
Role reports to:
CHANNEL ACTIVATION MANAGER MASS位置:
Europe/Middle East/Africa, Spain, Community of Madrid, Madrid工作地點:
完全現場你會做什麼
As a Channel Activation pharma intern, you will learn to manage a brand activation in the channel to ensure market-leading excellence in execution towards consumer, shopper and customer.
Main duties
Responsible of the development and implementation of the Channel Activation Plan
- Development and deployment of a Channel Activation Plan per brand, based on regional shopper strategic guidelines or defined hub campaign initiatives in combination with local market/customer strategies.
- Learning the relevance of execution, in order to work for the implementation of the plans per channel, based on local knowledge and in alignment and coordination with all departments involved.
- Provide pharmacy sales teams with brand & category education and relevant detailing material.
- Understanding how the development and evaluation of campaign performance works
- Learn to train commercial teams on perfect store guidelines and ensure execution through accountable plans.
- Help monitor and evaluate actual vs targets and to suggest corrective actions where needed.
Responsible of Market monitoring and Insights Sharing
- Learning on the syndicated data of each sub-channel and use it for interpretation.
- Coordinate in-depth Market Share Tracking on Channel and customer and discuss relevant actions with sales and brand activation teams respectively.
Learn to have a key role in the country governance model:
- Take responsibility of coordination between departments in order to guarantee a full alignment between brand activation team and sales team.
What we are looking for
Required skills:
- Business Administration, marketing, finance graduate
- At least 1 year of experience in a consumer moving goods environment in sales, sales analytics, category management, shopper marketing/insights, or related field preferred
- Strong analytical background, and/or category management experience preferred
- Strong computer skills, including MS Office Suite applications, sales database, and web applications
- Fluent in English and Spanish
Key competencies
- Organization skills
- Creative
- Proactive
- Analytical thinking
- People management by influence
What do we offer
- Competitive package
- Learning & Development Opportunities
- Employee Resource Groups
- Canteen on site
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