Analista de Marketing Pleno - Skin Health - Cleansers

Analista de Marketing Pleno - Skin Health - Cleansers

Wat we doen

Bij Kenvue realiseren we de buitengewone kracht van dagelijkse verzorging. Gebouwd op meer dan een eeuw erfgoed en geworteld in de wetenschap, zijn we het huis van iconische merken - waaronder NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® en BAND-AID® die je al kent en waar je van houdt. Wetenschap is onze passie; Zorg is ons talent.

Wie we zijn

Ons wereldwijde team bestaat uit ~ 22.000 briljante mensen met een werkcultuur waar elke stem telt en elke bijdrage wordt gewaardeerd. We zijn gepassioneerd door inzichten, innovatie en toegewijd aan het leveren van de beste producten aan onze klanten. Met expertise en empathie betekent een Kenvuer zijn dat je elke dag de kracht hebt om miljoenen mensen te beïnvloeden. We stellen mensen op de eerste plaats, geven er veel om, verdienen vertrouwen met de wetenschap en lossen op met moed - en hebben schitterende kansen voor je klaarliggen! Geef samen met ons vorm aan onze toekomst - en die van jou. Klik voor meer informatie op here.

Rol rapporteert aan:

DIR MKT

Locatie:

Latin America, Brazil, Sao Paulo, Sao Paulo

Werklocatie:

Hybride

Wat je gaat doen

Kenvue is currently recruiting for:

Marketing Analyst – Skin Health – Cleansers

This position reports to a Sr. Marketing Manager and it is a hybrid position based at São Paulo/SP – Brazil.

Who We Are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

What You Will Do 

The Neutrogena Marketing Analyst is responsible for leading the brand and market diagnosis, executing the brand strategy across different touchpoints, suggesting improvements and efficiencies to the plan and collaborating with key stakeholders. As a Marketing Analyst, you will also review marketing presentations and follow-up activities.

Key Responsibilities

• Develop and execute innovative marketing campaigns in alignment with the brand’s overall strategy.
• Collaborate with cross-functional teams to ensure successful execution of marketing initiatives.
• Identify and analyze market data and trends to inform marketing strategies and tactics.
• Manage budgets and timelines for marketing campaigns.
• Support on development and execution of communication campaigns integrating various stakeholders including communication and media agencies.
• Measure and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
• Stay up to date with industry trends and best practices to continuously improve marketing efforts.
• Execute market business plans aligned with the company's objectives.
• Monitor local market trends, competition, and customer needs using available data and personal/team knowledge to identify new opportunities.
• Review marketing presentations and follow up activities to build market level awareness and adoption.
• Develop key partnerships across a wide range of stakeholders, including Finance, Supply, Trade, Franchise, E-Commerce, Medical Affairs, P&D and Regulatory

What We Are Looking For

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Advanced English
• Experience with data analytics tools (CUP, IQVIA, Nielsen, Tableau, etc),
• Previous experience in marketing, with a focus on Essential Health Categories and/or CPG products.
• Strong project management skills and ability to manage multiple projects simultaneously with an owner mindset.
• Excellent communication and collaboration skills.
• Ability to analyze data and make data-driven decisions.
• Ability to analyze market trends and customer needs to identify new opportunities.
• Experience in developing key partnerships across a wide range of stakeholders.

Desired Qualifications

• Proven track record of executing successful marketing campaigns.
• Previous experience in E2E marketing roles
• Experience in developing key partnerships across a wide range of stakeholders.

What’s In It For You

• Competitive Benefit Package
• Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
• Learning & Development Opportunities
• Employee Resource Groups 

Kenvue is proud to be an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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