Brand Manager

Brand Manager

Wat we doen

Bij Kenvue realiseren we de buitengewone kracht van dagelijkse verzorging. Gebouwd op meer dan een eeuw erfgoed en geworteld in de wetenschap, zijn we het huis van iconische merken - waaronder NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® en BAND-AID® die je al kent en waar je van houdt. Wetenschap is onze passie; Zorg is ons talent.

Wie we zijn

Ons wereldwijde team bestaat uit ~ 22.000 briljante mensen met een werkcultuur waar elke stem telt en elke bijdrage wordt gewaardeerd. We zijn gepassioneerd door inzichten, innovatie en toegewijd aan het leveren van de beste producten aan onze klanten. Met expertise en empathie betekent een Kenvuer zijn dat je elke dag de kracht hebt om miljoenen mensen te beïnvloeden. We stellen mensen op de eerste plaats, geven er veel om, verdienen vertrouwen met de wetenschap en lossen op met moed - en hebben schitterende kansen voor je klaarliggen! Geef samen met ons vorm aan onze toekomst - en die van jou. Klik voor meer informatie op here.

Rol rapporteert aan:

Giám Đốc Marketing

Locatie:

Asia Pacific, Vietnam, Ho Chi Minh, Ho Chi Minh

Werklocatie:

Volledig ter plaatse

Wat je gaat doen

Who we are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

What will you do

The Brand Manager is responsible for

1. Increase growth, profitability, penetration, and market share.

• Identify both opportunities & business at risk

• Conduct regular Business reviews as a basis for challenging and improving both short- and long-term strategies & action plans.

• Competitor activity analysis & response strategy

• Understand external environment consumer and influence understanding

• Brand development and management, Marketing execution, business and financial acumen

2. Management of a range of internal business processes including developing marketing plans with the marketing team, aligning sales division/ trade marketing and stake holders to marketing plans

• Lead the development of Marketing Plans / Strategic Plans to deliver long term growth

• Communicate and align sales results/target to marketing plans

• Varying cross-functional experience to build business leadership competencies and refine Marketing competencies

• Expertise in digital marketing, influencing marketing, social commerce to drive brands in new approach

3. Facilitate and provide coaching and direction in the development through on the job learning, training/education and/or focused project work.

• Ensure compliance with performance management process for both self & division

• Routinely co-travel with sales & product support team on customer visits

• Use information from Stake holder Feedback as a basis for self-development and strategies for improving cooperation & performance

• Have a Personal Development Plan and demonstrate responsibility and commitment to self-development.

What we are looking for

Required Qualifications

• 3-5 years’ experience in Marketing handling – experience in Personal Care industry is the advantage

• Comprehensive understanding about consumer health market & target customers

• Core Skills: Customer Relationship Management, Marketing, Social Commerce, People Management, Strategic thinking, Market Research, Communication and Presentation, Above the Line and Below the Line activation with Digitalize mindset

• Leadership skill is a key success factor.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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