eCommerce Customer Development Manager

eCommerce Customer Development Manager

Wat we doen

Bij Kenvue realiseren we de buitengewone kracht van dagelijkse verzorging. Gebouwd op meer dan een eeuw erfgoed en geworteld in de wetenschap, zijn we het huis van iconische merken - waaronder NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® en BAND-AID® die je al kent en waar je van houdt. Wetenschap is onze passie; Zorg is ons talent.

Wie we zijn

Ons wereldwijde team bestaat uit ~ 22.000 briljante mensen met een werkcultuur waar elke stem telt en elke bijdrage wordt gewaardeerd. We zijn gepassioneerd door inzichten, innovatie en toegewijd aan het leveren van de beste producten aan onze klanten. Met expertise en empathie betekent een Kenvuer zijn dat je elke dag de kracht hebt om miljoenen mensen te beïnvloeden. We stellen mensen op de eerste plaats, geven er veel om, verdienen vertrouwen met de wetenschap en lossen op met moed - en hebben schitterende kansen voor je klaarliggen! Geef samen met ons vorm aan onze toekomst - en die van jou. Klik voor meer informatie op here.

Rol rapporteert aan:

Pureplay Ecommerce Business Unit Head

Locatie:

Europe/Middle East/Africa, United Kingdom, Reading, Berkshire

Werklocatie:

Hybride

Wat je gaat doen

Kenvue are seeking a motivated and driven high-performing individual to join our growing UK eCommerce team as eCommerce Customer Development Manager on a 1year fixed term contract.  Reporting into the Business Unit Head, the primary objective of the eCommerce CDM role is to support delivery of customer revenue targets by driving increased eCommerce sales and winning share across all categories Kenvue play in. You will lead the execution of customer sales and marketing programs and have ownership of the customer relationships. This will include influencing & executing shopper strategies, driving assortment, pricing, operational set-up as well as leading customer negotiations and annual business plans.

Key accountabilities

• Internally & externally, the day-to-day lead and owner for your business with responsibilities including:
  • Full accurate forecasting and P&L ownership, delivering on specified business targets (sales, spend and profit targets - INS, TCI, NTS, Net GP)
  • Partner with squads, digital teams and commercial strategy teams to identify and execute eCommerce opportunities, keeping the business informed of any progress/challenges and subsequent help needed
  • Ensure we have an ‘outside in’ lens on the business looking at competitor activities in the eCommerce channel and in your account.  Analyse channel performance, and create plans to optimize top and bottom-line
  • Support eCommerce customer service teams and supply chain to ensure processes are operating efficiently
  • Follow standard methodologies to improve presence on eCommerce websites: actively implementing customer plans, SKU and product detail page improvements, pricing, promotion, etc.
  • Stay informed about industry trends and best practices, especially within FMCG e-commerce, health, and beauty sectors
  • Building positive relationships with your key contacts/buyers
  • Designing and executing great business plans including negotiating the implementation
  • Build and lead promotional activities in line with Kenvue corporate guidelines
  • Propose and pilot new e-commerce tactics such as bundling, subscription models, or loyalty programs to drive engagement
  • Analyse channel performance, and create plans to optimize top and bottom-line
  • Identify share of voice opportunities to drive market out-performance
  • Drive excellence in execution of New Product Introductions (NPI) and integrated brand campaigns, ensuring brand visibility and optimising customer engagement
  • Drive excellence in execution of New Product Introductions (NPI) and integrated brand campaigns across the channel, ensuring brand visibility and optimizing customer engagement.

Influence & Impact

• Gains stakeholders’ commitment through persistent, yet consultative, selling and leadership techniques
• Follows the negotiation process to achieve a positive agreement with the customer
• Embody a growth mindset, with a strong competitive edge to develop plans to win consumers everyday – and beat the competition.
• Motivates and encourages peers and others to achieve higher levels of performance
• Influences a diverse group of stakeholders, at multiple levels, to drive initiatives forward and create strategic vision
• Constructs and delivers persuasive impactful communications that garner broad support and enthusiasm
• Develops creative solutions to achieving mutual agreements, while actively managing the impact on the company

Agility

• Challenges status quo and continuously seeks business improvements
• Demonstrates the ability to view opportunities and issues from multiple perspectives to arrive at the best possible solution
• Considers both short and long-term impact of decisions and develops alternative strategies to improve flexibility of thinking
• Displays conviction to support an idea, while simultaneously recognizing when and if to acquiesce

 

Education and experience requirements

• Bachelor’s degree or higher
• Experience in retail account management, sales planning, account development for online customers.
• Previous negotiation experience
• Ability to drive strategy and change while implementing, analysing and reporting on numerous concurrent projects. Ability to navigate well in ambiguity.
• Strong analytical skills. Ability to read, manipulate and understand data in order to make effective commercial decisions
• Highly organised and able to run multiple projects/tasks simultaneously and effectively prioritise projects and tasks
• High level of autonomy and enjoy networking to achieve results

TECHNICAL/PROFESSIONAL SKILLS 

• Analytical skills
• Commercial fundamentals
• Market assessment and targeting skills
• Channel understanding and needs identification

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