Senior Marketing Manager, Skin Health & Beauty APAC

Senior Marketing Manager, Skin Health & Beauty APAC

Wat we doen

Bij Kenvue realiseren we de buitengewone kracht van dagelijkse verzorging. Gebouwd op meer dan een eeuw erfgoed en geworteld in de wetenschap, zijn we het huis van iconische merken - waaronder NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® en BAND-AID® die je al kent en waar je van houdt. Wetenschap is onze passie; Zorg is ons talent.

Wie we zijn

Ons wereldwijde team bestaat uit ~ 22.000 briljante mensen met een werkcultuur waar elke stem telt en elke bijdrage wordt gewaardeerd. We zijn gepassioneerd door inzichten, innovatie en toegewijd aan het leveren van de beste producten aan onze klanten. Met expertise en empathie betekent een Kenvuer zijn dat je elke dag de kracht hebt om miljoenen mensen te beïnvloeden. We stellen mensen op de eerste plaats, geven er veel om, verdienen vertrouwen met de wetenschap en lossen op met moed - en hebben schitterende kansen voor je klaarliggen! Geef samen met ons vorm aan onze toekomst - en die van jou. Klik voor meer informatie op here.

Rol rapporteert aan:

Vice President, APAC Skin Health & Beauty

Locatie:

Asia Pacific, Singapore, Singapore, Singapore

Werklocatie:

Volledig ter plaatse

Wat je gaat doen

The Asia Pacific SH&B Senior Marketing Manager for Global Brands is a pivotal role within the Skin Health & Beauty organization, responsible for driving the growth and relevance of key global brands—Aveeno, Clean & Clear, Johnson’s Adult, Regaine, and OGX—across the Asia Pacific region. This role acts as the critical link between global brand development teams and local market execution, ensuring that innovation, communication, and go-to-market strategies are tailored to meet the unique needs of Asian consumers.  The role requires strong cross-functional leadership, strategic thinking, and the ability to influence across global and local stakeholders to deliver winning brand strategies and business results.

Key Responsibilities

Strategic Brand Leadership

• Partner with global brand teams to localize and implement brand strategies, innovation pipelines, and communication platforms for Asia Pacific.
• Translate global brand positioning into regionally relevant consumer propositions and marketing plans.
• Lead the development of regional go-to-market strategies, including media, digital, and in-store activation.

Innovation & Communication

• Shape and influence global innovation and communication plans by injecting Asia consumer insights and market dynamics.
• Ensure timely and successful regional rollout of innovation and communication toolkits.
• Collaborate with R&D, regulatory, supply chain, and packaging teams to ensure market readiness.

Market Collaboration & Execution

• Partner with local market teams to ensure flawless execution of brand plans and campaigns.
• Support markets in building business cases, launch plans, and post-launch reviews.
• Monitor brand performance and share best practices across the region.

Stakeholder Management

• Influence and align with global brand development teams to prioritize Asia needs.
• Build strong relationships with local marketing, commercial, and cross-functional teams.
• Represent Asia in global forums to advocate for regional priorities and opportunities.

Performance & Growth

• Drive brand growth through consumer-centric strategies, innovation, and marketing excellence.
• Track and analyze brand performance metrics (NTS, share, equity) and recommend course corrections.
• Champion digital acceleration and omnichannel strategies to drive engagement and conversion.

Business Delivery

• Be accountable for delivering the annual business plan for the global brands portfolio in Asia Pacific.
• Recommend strategic and tactical choices to meet or exceed business targets while building brand equity and market share.
• Contribute to the development of the 3-Year Operating Plan (3YOP), ensuring alignment with long-term brand and business objectives.

Leadership & Culture

• The Marketing Manager will operate with a strong working knowledge of local business dynamics and shared ownership of activities that drive monthly business performance. They will bring agility, curiosity, and an entrepreneurial mindset to innovate, learn, and champion best practices across Skin Health. This person will be responsible for creating a high-performance environment and a culture of collaboration and innovation with cross-functional partners and marketing counterparts in the US, Asia Pacific region, and locally. In addition, this person will have responsibility for coaching and developing their team.

What we are looking for

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 10+ years of experience in brand marketing, preferably in FMCG or beauty/personal care.
• Proven track record of working with global brands and influencing across matrix organizations.
• Strong understanding of Asia Pacific consumer and retail landscape.
• Excellent communication, collaboration, and project management skills.
• Passion for beauty and skin health, with a growth mindset and entrepreneurial spirit.

What’s in it for you

• Competitive Benefit Package*        
• Paid Company Holidays, Paid Vacation, Volunteer Time & More!        
• Learning & Development Opportunities        
• Kenvuer Impact Networks        
• This list could vary based on location/region

       

*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

       

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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