Group Product Manager - Fem Care

Что мы делаем

At Kenvue, мы осознаем необычайную силу повседневной заботы. Основанный на более чем вековом наследии и уходящий корнями в науку, мы являемся домом культовых брендов, включая NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® и BAND-AID®, которые вы уже знаете и любите. Наука – наша страсть; забота – это наш талант.

Кто мы

Наша глобальная команда – это ~ 22 000 блестящих людей с культурой рабочего места, где каждый голос имеет значение, а каждый вклад ценится. Мы увлечены идеями, инновации и стремление поставлять нашим клиентам лучшие продукты. Обладая опытом и эмпатией, быть Kenvuer означает иметь возможность влиять на миллионы людей каждый день. Мы ставим людей на первое место, заботимся о настолько, завоевываем доверие наукой и смело решаем – и вас ждут блестящие возможности! Присоединяйтесь к нам, чтобы формировать наше будущее и ваше. Для получения дополнительной информации, нажмите here.

Role reports to:

Director Marketing- Fem Care

Местонахождение:

Asia Pacific, India, Maharashtra, Greater Mumbai

Место работы:

Полностью на месте

Что ты будешь делать

Job Description Template

Kenvue is currently recruiting for:

Group Product Manager – Fem Care

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who we are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Role reports to: Director Marketing – Fem Care

Location: Mumbai

Travel %: 15%

What you will do

The Group Product Manager in Fem Care will be responsible for a designated Fem Care portfolio. The candidate will be responsible to deliver brand and business outcomes by designing and executing brand plans, activations and delivering innovation to strengthen brand preference with Consumers. The candidate will be closely collaborating with cross functional teams and external partners.

Key Responsibilities

• Delivering brand and business outcomes (Sales, Share, Awareness and Equity parameters): Develop end to end understanding of consumers journey to identify key growth drivers. Design and execute an Integrated Brand Plan to deliver business and brand objectives (ATL and BTL). Driving data-based decision making by applying analytics to business metrics, forecasting and overall portfolio management

• Integrated Communication with consumers: Conceptualizing and execution of integrated brand campaigns with compelling content that brings alive the science and superiority behind our products

• Managing Brand Marketing Expenses: Efficiently and effectively allocating brand marketing expenses across initiatives, touchpoints to drive brand objectives

• Digital & Performance Marketing: Being digital first in approach to media-mix while targeting Consumers, with focus on campaign optimization and driving efficiencies

• Internal & External Partnerships:

1) Conducting and analyzing user research to understand consumer needs with the Insights team.

2) Close collaboration with Media, Brand Activation, Brand Communication and PR agency in order to deliver the marketing objectives

3) Regional Franchise Teams: The candidate would drive interactions & dialogue with Regional Franchise Teams to give strategic direction for relevant portfolio for India that meets consumer needs

4) Cross-organizational collaboration: Liaise closely with multiple cross-functional teams (Sales Team to activate marketing strategy in the local environments; Regulatory & Compliance Teams to ensure adherence to all regulations; Supply Chain and Quality Teams for demonstrating distribution/network efficiencies)

What we are looking for

Required Qualifications

• Post Graduate studies in Business Management from Tier 1 Business School

• Total experience – 6+ years of experience with 3+ years in Marketing of consumer health brands preferred; sales experience in FMCG is preferred

• Experience in digital touchpoints, performance marketing for FMCG will be preferred

• Excellent communication and collaboration abilities

• Has knowledge and past experience of working with Brand Equity, HHP , Nielsen retail data, U&A and Media Mix modelling data sets to analyze and drive business opportunities

• Strong Commercial Acumen to identify distribution and sales opportunities in close collaboration with sales team

• Past experience with P&L Management, New product development , Launching Integrated marketing campaigns

• Have practical experience of Agency and Vendor Interfaces and Negotiations

What’s in it for you

• Competitive Benefit Package*

• Paid Company Holidays, Paid Vacation, Volunteer Time & More!

• Learning & Development Opportunities

• Kenvuer Impact Networks

• This list could vary based on location/region

*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Если вы являетесь человеком с ограниченными возможностями, пожалуйста, ознакомьтесь с нашим страница помощи инвалидам для получения информации о том, как запросить приспособление.