Group Product Manager- Neutrogena

Group Product Manager- Neutrogena

Что мы делаем

At Kenvue, мы осознаем необычайную силу повседневной заботы. Основанный на более чем вековом наследии и уходящий корнями в науку, мы являемся домом культовых брендов, включая NEUTROGENA®, AVEENO,® TYLENOL,® LISTERINE,® JOHNSON'S® и BAND-AID®, которые вы уже знаете и любите. Наука – наша страсть; забота – это наш талант.

Кто мы

Наша глобальная команда – это ~ 22 000 блестящих людей с культурой рабочего места, где каждый голос имеет значение, а каждый вклад ценится. Мы увлечены идеями, инновации и стремление поставлять нашим клиентам лучшие продукты. Обладая опытом и эмпатией, быть Kenvuer означает иметь возможность влиять на миллионы людей каждый день. Мы ставим людей на первое место, заботимся о настолько, завоевываем доверие наукой и смело решаем – и вас ждут блестящие возможности! Присоединяйтесь к нам, чтобы формировать наше будущее и ваше. Для получения дополнительной информации, нажмите here.

Role reports to:

Marketing Director - Skin Health & Oral Care

Местонахождение:

Asia Pacific, India, Maharashtra, Greater Mumbai

Место работы:

Гибрид

Что ты будешь делать

What you will do

We are seeking a dynamic and data-driven Group Product Manager to lead the growth strategy for our premium beauty brand. You will be responsible for developing and executing the annual marketing plan, develop the marketing strategy, and identifying new opportunities to drive growth across key retail channels of e-commerce, modern trade and GT. The ideal candidate is passionate about beauty, influencer e-ecosystems, understands consumer behavior in the digital space, while being highly skilled in driving conversions and brand love across online platforms. You will oversee the overall marketing plan and collaborate with cross-functional teams (sales, supply chain, R&D, global and regional brand teams) to drive overall brand outcomes.

Key Responsibilities

• Develop and execute brand marketing plans that align with the brand’s overall business objectives and goals
• Develop compelling brand narratives and campaigns tailored for digital-first consumers.
• Collaborate with creative teams to produce engaging content for product launches, tutorials, and beauty trends.
• Optimize product listings with high-quality imagery, descriptions, and SEO-friendly content.
• Design and execute influencer marketing programs to amplify brand reach and credibility.
• Monitor trends and consumer behaviors to shape a comprehensive and effective marketing strategy for the brand
• Lead long term portfolio planning for the brand. Closely collaborate with global teams to drive portfolio and innovation strategy for India
• Utilize data-driven insights to optimize marketing initiatives and drive business growth
• Stay abreast of industry trends and competitor activities to identify new opportunities
• Own and drive overall proposition including portfolio strategy, pricing and packaging
• Work closely with cross functional teams including demand planning, supply planning and customer development to drive forecasting and integrated business planning for the brand
• Formulate and implement marketing objectives and policies to maximize sales and profitability
• Drive excellence by collaborating with the sales team.
• Define pricing, promotions, and assortment strategies to maximize revenue and profitability.

 

What we are looking for

Required Qualifications

• Minimum 8-10 years of experience in marketing within the FMCG industry
• MBA in Marketing
• Strong work experience working on digital first/e-commerce heavy brand in the premium beauty space
• Creative mindset with a passion for beauty and storytelling.
• Strong grasp of influencer marketing and social media trends.
• Proven track record of success in developing and implementing marketing strategies
• Data-driven approach with ability to balance creativity and performance.
• Direct experience in customer interfaces, such as sales or sales managemen
• Excellent communication and presentation abilities
• Excellent analytical skills to interpret complex business data and forecast outcomes

 

Desired Qualifications

• Experience in sales is desirable
• Proven track record of success in business growth, strategy development, and innovation
• In-depth knowledge of consumer sector sales, marketing, and marketing research
• Effective leadership through ambiguity, conflict, and complexity
• Excellent verbal and written communication skills

Если вы являетесь человеком с ограниченными возможностями, пожалуйста, ознакомьтесь с нашим страница помощи инвалидам для получения информации о том, как запросить приспособление.